Search Engine Tips 24
Pull and Push Marketing – When To Use Both
You can have the greatest product or service in the world, but if you don't know how to put it in front of the right people, you'll business will fail. Apple always had great products but it wasn't until Steve Jobs arrived that they were able to successfully sell them by the millions. There were […]
Mobile Friendly Web Design – Does It Really Matter?
You're probably already sick to death of hearing about designing ‘responsive’ websites for SEO. For the last few years, everyone has gone mobile optimization mad as more people today are accessing the Internet via mobile devices than ever before. So, does it really matter? If you would have asked me last month I would have […]
Growth Framework: On-page SEO essentials
I'm going to say it. I reckon SEO just isn't that complicated. It's a bit hypocritical of me to say as I'm a regular attendee at SMX (including the advanced track day). However, I came away from the last conference in May realising that while good SEO is a lot of work, it's actually a pretty simple […]
How I got my Google ranking penalties removed (case study)
Ranking well in Google isn't just about what you do right to help you rank.
It's also very much about not doing things wrong.
As I covered last week, there are tons of things we can improve on-page to get better rankings that is more about following best practices and not making Google's job harder (e.g. site speed).
How I doubled my search traffic with only on-page changes
These days doing what is required to rank well can feel overwhelming.
No longer is it possible to game the system with a mix of dubious links on blog networks and article marketing.
Link building is now serious business that requires you to create value, build authority and attract real attention.
How my rankings bounced back
A couple of weeks back there was some hot debate about how "Google hates affiliates".
In this blog post I showed how I had a site for 12 years and didn't change a thing and had very steady rankings. Then I added an affiliate link and within days my rankings dropped.
Groundbreaking SEO research the SEO gurus aren’t telling you about
A new massive SEO study, involving 411 websites, a team of 149 people working more than 2,000 hours, and covering more than 100,000 data points, was recently completed. It's aim... to find out why some websites rank better than others in Google. The researchers studied which sites were affected - or not affected - by Google's string of Penguin and Panda algorithm changes.
Some of the results were predictable but others were surprising. The results are real need-to-know stuff for any website owner, but the SEO gurus aren't telling you about them.
Writing Better SEO Content for Your Affiliate Website
Writing an article or page for your website that is both interesting and SEO friendly can seem like a hard task if you don't think of yourself as a writer but it doesn't have to be.
Incorporating the keyword research that you've done into your articles but keeping it readable for humans can be as simple as starting out with a writing formula.
Keyword Research for Affiliate Marketers
Keywords form the basis of any SEO campaign. Knowing what keyword phrases people use when they're buying and which ones you can get the highest rankings for can make a huge difference to your sales and your workload.
But how do you choose the best keyword phrases? And how do you find the phrases that use buying words? Simple! Old fashioned keyword research. Find out how you can quickly build a list of 1000 phrases for which you may get great organic results.
What Google Wants From Affiliate Marketers
Last week Google spilled the beans on how you can take advantage of their secret formula to get better rankings. They wrote an important post on their blog that I think all affiliate marketers need to know about.
Discover what Google has been thinking all this time and how you should plan your websites, develop your content and improve your marketing to increase traffic to your affiliate product sites. If you apply nothing else this year, apply this.