Improving Sales 19
Best two-tier affiliate programs
Two-tier affiliate programs reward you for signing up sub-affiliates. As well as earning commissions on your sales, you earn commissions on their sales.
Preselling a misunderstood skill
Preselling is a vital skill all affiliates must have. It involves warming up your website visitors, getting them in a ready-to-buy frame of mind before you send them to a merchant's site.
A highly successful sales letter
Tim Warnock explains why his highly successful sales letter works so effectively.
NameSqueeze opt in email technique
How the NameSqueeze opt in email technique boosts email list subscribers. When used correctly, it can be hugely successful.
A big marketing mistake
Let me share with you the one marketing mistake that Victoria's Secret will NEVER make.
Guerrilla PR
The Tiffany Theory and brilliant, subtle public relations. How gift-wrapping applies to promotion and selling.
How to earn lifetime commissions
One important factor in my success as an affiliate involves carefully selecting the products I promote. In recent years, I've been paying more and more attention to programs that pay lifetime commissions. [Article updated 2011.]
Boring ads can make you rich
Here are two reasons why most ads don't work at all - or if they work, why they deliver far less business than they could.
How to make them buy now
Your customers need a bit of breathing space if you expect them to buy your products, says Patrick Anderson. This works OFF the Net, and also on it. Find out why.