Marlon Sanders’ Promo Dashboard is a point and click, organized way to build an email list, promote your own products or affiliate products and achieve sales. Like his other popular “Dashboard” products, it provides a simple system to follow.
You’ve probably bought Internet marketing products that are nearly all theory, ideas that merely SOUND good. As Marlon says, the problem is that you don’t start making money until you progress from being a consumer of such products to being a producer and promoter of your own products or affiliate products.
That’s what Promo Dashboard will do for you – turn you into a producer and promoter.
The “Dashboard” has six rows of icons. Each row has six icons – 36 steps in all. It’s designed as roughly a six-week program. You simply work your way through the steps, probably one step per day, taking an hour a day. Some people may take longer and some will be quicker.
Here’s what you’ll be doing as you follow the Promo Dashboard system…
You start by researching your market, and probably finding out more than you ever knew about your typical customer – what blogs they read, what websites they visit, what age they are, etc. Marlon shows you how.
Next, you come up with a highly attractive “killer freebie” that compels people to opt in on your squeeze page. Your freebie can be a screen capture video, a PDF, an e-course or something else. The aim is to get 15% to 25% of your visitors to opt in. Marlon shows you how. He shows you squeeze pages that WORK.
Note: He’s really GOOD at this stuff. His largest list has more than 195,000 subscribers.
The “full arsenal”
Then you send out emails containing what Marlon calls the “full arsenal”. You impress your subscribers by using such things as podcasts, videos, PDF reports, audio reports, webinars… Don’t worry if you don’t know how to do these things, Marlon takes you by the hand and shows you how. (There’s a LOT of really good stuff in Promo Dashboard.)
Your goal is to get 10% of your subscribers, over time, to buy your product, or affiliate products. Your results will depend on your target market, your industry, and so on.
Again, Marlon is really GOOD at getting people to buy. He was selling products full-time online long before many of today’s gurus were even online. He takes you step by step and shows you how, without any fluff and “guru speak”.
Clear, simple instructions
He uses step-by-step instructions, short audio messages, screen captures and short videos. He gives very clear, easy to understand instructions. He’s an expert at breaking things down into simple steps you can follow.
Will it get you traffic?
Traffic is not what Promo Dashboard is all about. It starts at your squeeze page, shows you how to create a squeeze page that compels people to sign up. Then it shows you how to get them to BUY.
Who’s it for?
Promo Dashboard covers both basic and advanced methods. Here are two examples:
For newbies, Marlon shows you cheap or free methods of doing basic tasks. For example, he shows you how to upload files using free FileZilla and how to build a squeeze page using free Evrsoft Firstpage.
For really experienced marketers, he tells you about an optional extra, an expensive tool to create amazingly high quality videos.
Marlon has produced a stream of top-notch products. Promo Dashboard may just be his best yet. It’s crammed with ACTIONABLE steps you can take to build a list and sell products like crazy.
To be fair, any review of Promo Dashboard really ought to include some criticism. However, I couldn’t spot anything to criticize.
If for some reason you can’t make Promo Dashboard work, there’s an absolutely astounding guarantee. Check it out.
UPDATED: October 7, 2011
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