Associate Programs Newsletter #343
As Facebook grows explosively, savvy affiliates have spotted the huge potential.
Shareasale CEO Brian Littleton and super affiliate Amit Mehta are among those who are excited by the opportunity for affiliates to build a “powerhouse brand”.
CONTENTS:
1. Facebook a huge opportunity for affiliates
2. At last, we have a dedicated server
3. Are you new to affiliate programs?
4. Thought for today: Can it be done?
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1. Facebook a huge opportunity for affiliates
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Savvy affiliates are scrambling to take advantage of the opportunities provided by social networking website Facebook, which has 43 million users and is growing extremely fast.
Creative affiliates who have the necessary resources are pouring a lot of energy into this. They’re developing viral Facebook applications with affiliate offers embedded in them.
“Some affiliates are making a killing doing this. This is HOT right now,” says super affiliate Amit Mehta.
Shareasale President and CEO Brian Littleton says Facebook offers a “huge opportunity” for a whole new source of traffic for affiliates.
Brian, as CEO of a popular affiliate network, is in an excellent position to know what top performing affiliates are doing. On his blog, he says…
“I get a lot of wide eyes when I say this usually… but I think that it is entirely feasible that a whole new generation of online users will not even use the WWW at all, but will perform all tasks online specifically on Facebook. To them, being “online” will mean being on Facebook… not being on what we consider to be the web. This new generation will grow up online not knowing who the powerhouses on the web are… they will recognize only the powerhouses on Facebook specifically. What does this mean for you as an affiliate or developer? That means that you have an opportunity to build up a powerhouse brand if you develop a quality application on Facebook.”
Facebook, which is a bit like MySpace without so many problems, is growing explosively, partly because of its Facebook Platform, launched in May, which enables developers to create applications that interact with core Facebook features. Already, there are more than 4,500 applications FaceBook users can choose from.
Do you want some ideas on how affiliates are generating revenue on Facebook? Scan the applications directory on Facebook (you’ll need to join) and you should be able to find plenty of ideas.
Here are some examples of Facebook applications…
ILike, an Internet music company based in Seattle, introduced a Facebook application a few months ago. The iLike tool, which lets users post clips of their favorite songs, has now been added to the pages of 8.6 million of Facebook’s users. That’s phenomenal growth.
ILike makes money on advertising and commissions when users buy concert tickets or download songs from iTunes, but its goals are much more ambitious. “We have the potential opportunity to create the new MTV,” Ali Partovi, its 34-year-old chief executive, told the New York Times.
Other affiliate examples include Amazing Giftbox, created by Gil Megidish and Amit Gupta, using the Amazon.com ECS Search API. “Select anything you like from Amazon.com, and we’ll make it into a virtual gift you can send to your friends,” they say.
They also created the Amazing Wishlist application, also using the Amazon associates program.
TripAdvisor offers a “Where I’ve Been” world map. You stick virtual pins in it to show your friends where you’ve been, where you’ve lived and where you want to go.
Fafarazzi.com has an application that allows Facebook users to send each other photos of celebrities, to reflect their mood.
StyleFeeder, a shopping recommendation service, launched an application in June that has since been installed by 45,000 people.
Texas HoldEm Poker: 2.6 million users.
My Aquarium: 3.3 million users.
Will You Be a Multimillionaire? 171,800 users.
Sports Bets: 163,517 users.
Some applications succeed. Many don’t. Facebook users can easily add new applications to their pages – and easily remove them. The big challenge for developers is creating applications that users want to keep using.
Background reading:
I love Facebook
https://www.shareasaleblog.com/blog/?postid=95
In Facebook, Investing in a Theory
https://www.nytimes.com/2007/10/04/technology/04facebook.html
An explanation of the importance of Facebook to the younger generation
https://www.mediainfo.com/eandp/columns/stopthepresses_display.jsp?vnu_content_id=1003649419
The 101 best Facebook applications in the world today
https://www.techdigest.tv/2007/07/the_101_best_fa.html
The Facebook economy – includes tips on what works and what doesn’t
https://money.cnn.com/2007/08/22/technology/facebook_economy.biz2/index.htm
Popular Facebook applications
https://adonomics.com
Facebook Platform
https://developers.facebook.com
Amazon E-Commerce Service (ECS)
https://www.amazon.com/gp/browse.html?node=12738641
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2. At last, we have a dedicated server
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We had a good web host for AssociatePrograms.com but we decided we wanted something even better.
So we now have our own dedicated server.
If you doing site searches, affiliate forum searches, affiliate directory searches, etc, you may notice that search results appear a little faster. We can’t guarantee this, of course. A lot depends on your Internet connection and whatever is happening on the web between you and us.
Jay did some careful research before we chose our new web host. He was a bit scornful about the standard dedicated server offered by our old web host. He reckoned it was about as powerful as my old laptop.
“I had a hunt around for another option. I found a great deal (double the ram)… They own their own datacenter, 100% managed, and have 24-hour phone support. I’ve used them for the last few years for the Click Sentinel site without a problem.”
Here’s the deal Jay found for us…
– Dual Xeon Quad Processors (8 processing cores total)
– 4GB DDR Registered ECC
– 74GB 10000RPM Raptor Drive (primary drive)
– 120GB 7200RPM SATA / 8MB Cache (backup drive)
– 50GB Remote Offsite Backup
The company has a 10-year history of providing world class service and “heroic” support.
If you have a popular website and, like us, are planning to make it more popular, you may want to check out our new web host…
https://www.associateprograms.com/topwebhost
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3. Are you new to affiliate programs?
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If you’re just getting started with affiliate programs, here’s where to start – my free Affiliate Program Tutorial. It takes a realistic look at the affiliate marketing scene and discusses the best way to start building a solid business…
My free 18-step Affiliate Program Tutorial
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4. Thought for today: Can it be done?
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“The person who says it cannot be done should not interrupt the person doing it.” – Chinese proverb.
All the best
Allan Gardyne