Chris Rempel's ebook, Confessions of a Lazy Super-Affiliate, takes a very logical overview of affiliate marketing.
Chris describes how you can build a super affiliate business in which all the pieces tie together into one coherent whole, so that each action you takes applies leverage and multiplies your sales and commissions.
This book is NOT for beginners. It's aimed an intermediate-level marketers and website owners.
He doesn't tell you how to use AdSense. Chris says AdSense is “for dummies”. Do things his way, and you can make far more from affiliate commissions.
He doesn't discuss paid advertising. He prefers to attract free traffic from search engines, because it's a more “hands-off” technique.
He doesn't believe you should “follow your passion”. Instead you should identify markets that have desperate buyers. He tells you how to find them.
What he DOES describe is hands-off, affiliate income, the “smart way”. He shows you a multi-step income plan.
He tells you in detail how to identify and target the type of visitor who is likely to BUY something. In fact, he specializes in finding large, never-ending supplies of such people, ones who are desperate for a solution to their problem. They make excellent, eager customers.
The first section of the course describes how to build a 20-page mini-site that is targeted at visitors who are on the verge of buying a product. That's how you make the real money in this business, he says.
“If you're not gearing all of your energies towards attracting BUYERS in your affiliate marketing activities – you are severely wasting your time,” he says.
I like this “lazy” man's style. Instead of doing the hard work of convincing someone to buy something, he says you should simply be standing in front of the right crowd and and saying, “Oh – you're looking for XYZ? Yeah, I would be, too. It's over here at whatever.com?aff_id=yournickname.”
Your mini-site does NOT merely contain rewritten PLR articles or any old articles on your chosen topic. Remember, you don't just want to attract visitors – you want to attract BUYERS. So you have to follow a carefully considered, logical structure designed to achieve affiliate sales. He tells you how he does it.
In fact, following a logical process is a key feature of this course.
If you do things Chris's way, you'll see the whole picture, the whole coherent structure of your affiliate business, in which all the pieces fit together, so that every action you take gives you leverage and multiplies your sales. Did I say that before? Yes, I did, because it's important.
This book is NOT about fiddling with a little bit of this and a little bit of that. It's about building a BUSINESS in which all the pieces belong.
He takes you through a structured process he's using – all the way from research and testing, from one little 20-page mini-site, to multiple mini-sites, to creating related freeware (no, he's NOT a programmer), to viral software marketing, to creating your own little “feeder” products, to creating a huge Mother Site, to creating more feeder products, so that eventually you capture and dominate your market and you own rock solid assets.
He even tells you lazy ways to publish a newsletter – and still achieve good sales.
But all that comes only AFTER your mini-sites have started cranking out reliable cash.
He says his mini-sites alone are bringing in at least $250 daily for him, on a bad day.
As you might expect from a “lazy” marketer, he outsources every scrap of work he possibly can, and he has a system for doing this. He includes a section with good tips on “Outsourcing on a Budget”. You can outsource as much or as little as you like.
Chris finishes with a 9-step summary in which he quickly sums up everything he teaches in the course.
The ebook is only 62 pages. He won't waste your time on fluff.
Confessions of a Lazy Super-Affiliate will jump start your business thinking and show you how to create a logical affiliate business structure, in which each action you take provides powerful leverage, boosting other parts of your affiliate business, and boosting your “hands-off” sales.
Chris says he's used this exact process for the past 12 months and has created a six-figure “hands-off” income by doing so. Even if you get only as far as Step 1 and Step 2, this book could change your affiliate marketing forever – especially the sections on identifying and attracting desperate buyers.
“Confessions” is very moderately priced. It's excellent value.