How to get Facebook ads profitable
Have you tried to buy Facebook ads profitably? It's not easy. I've spent about $30,000 over the past 7 years on various campaigns without a huge amount of success. That is until last month. During November I was able to take a new test campaign and not only get it profitable, but also scale up […]
Growth Framework: On-page SEO essentials
I'm going to say it. I reckon SEO just isn't that complicated. It's a bit hypocritical of me to say as I'm a regular attendee at SMX (including the advanced track day). However, I came away from the last conference in May realising that while good SEO is a lot of work, it's actually a pretty simple […]
Growth Framework: Developing a content strategy
How long do you reckon this guy would last? Chief: Hey Dan. Did you catch the tribe any food with your bow and arrow? Dan: Well Chief… I spent most of my day working on the bow so it was perfect. You should see this thing. It's epic. Then I ran out of time so […]
The Growth Framework
I constantly see people claiming that you can't make money online anymore. While I understand the frustration, these all or nothing statements annoy me. Here’s an email I got the other day: THANKS for the continuous bombardment of emails. I've tried for so long. Adwords, Sitebuildit, authority site building, Empower Network, Social Marketing, affiliate marketing. […]
The magical business growth calculator
In a few months I'll be celebrating my 15th anniversary since I made my first dollar online.
Over the past 15 years I've been involved in growing many different online businesses.
The best day to send emails that get read
There is plenty of advice kicking around the internet about when the best time of day to send to your email list.
I've found that there is a very good chance that this advice is actually flawed. It was for me based on my analysis.
How I got my Google ranking penalties removed (case study)
Ranking well in Google isn't just about what you do right to help you rank.
It's also very much about not doing things wrong.
As I covered last week, there are tons of things we can improve on-page to get better rankings that is more about following best practices and not making Google's job harder (e.g. site speed).
How I doubled my search traffic with only on-page changes
These days doing what is required to rank well can feel overwhelming.
No longer is it possible to game the system with a mix of dubious links on blog networks and article marketing.
Link building is now serious business that requires you to create value, build authority and attract real attention.
How my rankings bounced back
A couple of weeks back there was some hot debate about how "Google hates affiliates".
In this blog post I showed how I had a site for 12 years and didn't change a thing and had very steady rankings. Then I added an affiliate link and within days my rankings dropped.
How to increase your email opt-ins
The old adage of "the money is in the list" may not be trendy these days, but it's still as true as ever.
When you build an email list, you're building an asset.