Associate Programs Newsletter #285
What makes the million-dollar affiliate different? How does Jeremy Palmer earn a million in commissions when most affiliates don’t?
I interviewed him to find out.
CONTENTS:
1. Million-dollar affiliate interviewed
2. More questions for Jeremy
3. Prase.us PageRank tool
4. Big jump in AdSense revenue
5. Thought for today: The other fellow
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1. Million-dollar affiliate interviewed
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Jeremy Palmer – the guy who earned a million in affiliate commissions last year – agreed to talk to me and reveal some more of his tips for success.
In the interview, Jeremy, who’s the author of High Performance Affiliate Marketing [UPDATE: No longer on sale] also reveals two more of his sites and explains what makes him different from the average affiliate.
His answers may make you rethink how you’re doing affiliate marketing.
I asked Jeremy what sort of reactions he’s getting to his book.
“The feedback and response I’ve received is amazing! It has really blown away my expectations. I had no idea there was this kind of demand for affiliate training and learning.
“I’ve been an affiliate since late 2003, and I think sometimes I take my experience and knowledge for granted. Sharing this information with other affiliates has really opened my eyes to the need for affiliate marketing education.”
He says his refund rate is in the single digits. “In fact, I had sold well over 100 copies before I had my first refund request.Based on my understanding this is exceptionally low for an e-product.”
He attributes his low refund rate to a couple of factors:
- The price to value ratio. Readers feel they’re getting a lot of value out of the book for a very reasonable price. He’s received many comments from readers saying that the section on finding keywords is worth the price of the book alone.
- There is a lot of added value in the free member support forum. If you have a question that is not answered in the book, simply post it in the support forum, and either Jeremy or another affiliate will answer it.
Many affiliates want to know if he really made $1,000,000 last year.
Jeremy says he actually made over $1.1 million in commissions last year, and will probably exceed that figure by 50% to 100% this year. He recently posted proof of some of his earnings on his website.
In his book, he shows readers a couple of his more than 100 sites. I asked him if there was any chance he’d show us another one or two of his sites.
He said he’d be happy to. Here they are:
www.audiobookland.com
www.freebudgetingsoftware.com
I asked him what he thinks makes him different from the average affiliate – techniques, mental attitude, or what?
He said there were a few things that separated him from most affiliates.
“I build highly targeted websites around a merchant’s products or services. I don’t add products and services to my site as an afterthought like many affiliates do.
“I don’t mix Google AdSense in with my affiliate offers. My websites are highly optimized for one action – generating affiliate commissions. When you have AdSense on your pages it can dilute your affiliate offers.”
He says one of the biggest factors setting him apart from the competition is his keyword list.
“In many cases I’m the only affiliate bidding on certain keywords, which makes my costs lower, and my click-through rate higher. I don’t just target a few general keywords with high volume, I go after thousands of niche keywords with low volume.”
He has personal relationships with all of the merchants he works with. This not only helps him to negotiate custom payouts, but it also allows him to give direct feedback to the merchant about their program.
“Affiliates must treat their merchants like business partners and not just sources of income.”
Jeremy says the number one misconception about affiliate marketing is that a lot of people hear success stories like his and think that this is a get rich quick business.
“You can make a lot of money in a relatively short period of.time, but it takes a lot of work. Don’t expect to read my book,,snap your fingers, and make a million dollars next year. Set realistic goals for yourself based on your experience, time, commitment and financial situation.”
So what’s next for him? Is he planning on becoming a full-time affiliate mentor? What about his existing affiliate business?
“I enjoy the education side of the business, but it’s a lot more work than being an affiliate. As an affiliate you don’t have to answer to anybody… you don’t have any customers, inventories, or employees to worry about. When you have your own
product it’s a different story.”
He says he’s had to readjust his work schedule and put his affiliate business on autopilot while he focuses on his support website.
“I think it’s critical for me to continue to be successful in affiliate marketing so that I can be an authority on the topic today, tomorrow, and in the future.”
You can learn a lot more more about what Jeremy does and the techniques he recommends in his ebook, High Performance Affiliate Marketing.
It’s an absolute must-have for every affiliate, especially when you consider that when you get the book you also get access to Jeremy’s private forum where you can ask him questions.
You get to ask the million-dollar affiliate questions for the price of the book (it’s modestly priced). You also see all the other questions he’s answered. That alone is a fantastic bargain.
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2. More questions for Jeremy
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You’ve probably thought of other questions you’d like to ask Jeremy. Here are just a few of the topics and questions raised by other affiliates:
* How long for income of $300 a month?
* Too much competition?
* Google Sandbox
* Limited time … plan of action?
* What’s a good conversion rate?
* Hiding Affiliate IDs
* Misspellings
* Keywords in the thousands
* Setting up tracking dynamically?
The questions asked and answered by Jeremy and other affiliates in his private forum range from simple, introductory things up to techniques for highly experienced affiliates.
When you get Jeremy’s ebook, High Performance Affiliate Marketing you can read the answers to questions on all these topics and a lot more.
If you already have the ebook and haven’t checked out Jeremy’s private forum yet, I strongly recommend you do so.
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3. Prase.us PageRank tool
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If you want to do a quick search to see what PageRank your competitors have, try doing a search using https://www.prase.us (Page Rank Assisted Search Engine).
Just type in the main key phrase for your site.
It searches Google, Yahoo and MSN, deletes the duplicates, and shows you the PageRank of each site.
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4. Big jump in AdSense revenue
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I was fortunate enough to obtain a preview copy of Michael Cheney’s new AdSense videos, so we’ve been experimenting, making small changes to some of our sites to see what happens to our AdSense revenue.
Here are the preliminary results:
Site A: A marked jump in revenue.
Site B: A marked jump in revenue.
Site C: A small increase in revenue.
Site D: A small drop in revenue.
Ros was excited when she checked her AdSense stats today on a couple of new, fairly low-traffic sites.
She says: “I’ve made more today than I did in the whole of last month! We’re not talking big bikkies here … but it’s obviously working!”
As I’m sure you know, AdSense Revenue can fluctuate naturally from day to day. I reckon we need a full month’s experiment for a reliable test so we’ll be watching our results carefully over the next month or so. We’ve been testing for only a few days so far. However, the preliminary results are very promising.
Michael’s videos are professionally produced and easy to understand. If you like learning by watching and listening, you’ll love these videos.
He shows you where to place your ads, what size to use, what colors to choose for the headlines, the body and the URLs, how to use graphics, and also what things you definitely must avoid.
He illustrates all this with examples so you can see exactly what works best.
Michael earns more than $19,000 a month from AdSense. He has lots of experience and obviously knows what he’s talking about.
He doesn’t have hundreds of websites. He makes his $19,000+ from fewer than 10 sites.
These videos are an excellent investment.
They’re available at an introductory discount price for the next few days, so check them out now…
[UPDATE: These videos are no longer available. A new, very good alternative is the 100k AdSense Blueprint.]======================================
5. Thought for today: The other fellow
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“Envy is the art of counting the other fellow’s blessings instead of your own.” – Harold Coffin.
All the best
Allan Gardyne
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