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How do you get people to open your emails?
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 Affiliate Marketing Forum Index -> List Building and Newsletters
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robertb



Joined: 09 Aug 2003
Posts: 1838
Location: Columbus, OH
PostPosted: Tue Feb 28, 2006 7:28 pm    Post subject: Reply with quote
If you browse aWeber's website - http://www.aweber.com - they have some free articles for the best days of the week, time of day, etc. to send an email message.

They also mentioned that if you put in the current date and the receivers name in the subject line you'll get more opening the messages.
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kidino



Joined: 05 Jul 2003
Posts: 213
Location: Malaysia
PostPosted: Mon Mar 06, 2006 1:17 am    Post subject: Reply with quote
Challenges in Getting the Email Opened

I think these are the challenges when your market using email:

  • Making sure the email gets delivered - spam list, etc
  • Making sure the email gets opened - subject line and from
  • Making sure the email gets read - copywriting


Now, I think I've read something about no 2 and 3. But no 1 ... I know about eFilterate.com but have never tried them before. Some might say, just use Aweber, etc ... any experience?
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raymon



Joined: 09 Sep 2006
Posts: 4
Location: Quebec, Canada
PostPosted: Thu Sep 14, 2006 4:53 am    Post subject: To get your email open... Reply with quote
Hi Folks,

I have found your posts very interesting. Reading them have made me remember what I have learned about the subject.

There are important qualities your subject title must have to get your email opened.

1) Start with the subject first.

2) Personalizing your subject title is the key!

3) Make your subject title "Official".
ex. ?Paul, one question about your request,?

4) Involve your reader.
Ask a question involving your reader.
ex. "Peter, what's in your schedule for the next Sunday night??

5) Maintain a serious focus on your objective.

Last thing. Observe what motivates you for opening a particular email instead of others. It could give you some lead to think about.

Success be with you.
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ronaldmarva



Joined: 08 Feb 2007
Posts: 145
PostPosted: Mon Apr 30, 2007 6:17 am    Post subject: Reply with quote
Posting their name on the subject line is one way to get noticed. But nowadays, even spammers have began using this strategies.

The problem now is that spammers are getting complicated and have been adapting to changes. It would only be a matter of time before this trick would be that effective.
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Andyz



Joined: 12 Dec 2006
Posts: 909
Location: Germany
PostPosted: Tue May 01, 2007 5:58 pm    Post subject: Reply with quote
I have read, that one should only include the name, when it fits to the subject line. Not always.

Has anyone tested this?
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Melvin Gonzalez



Joined: 12 May 2007
Posts: 6
Location: Ecaudor
PostPosted: Sun May 13, 2007 12:46 am    Post subject: Reply with quote
Getting people to open your e-mails is very hard.

Since there are a lot of competition. There are a lot of other marketers that had found a way to get in to your subscriber e-mail too.

So you must concentrate on giving useful info everytime you send an email.

You just can start to send promotion after promotion, because subscribers opt for your newsletter or ezine looking for useful information to help him solve a problem.

If you really want your subscriber to open your e-mail instead of your competiion, you must balanmce good information with useful resources (your affiliate links).

This ia the most important point to remenber. Subscriber want to learn to solve a problem, but needs to know for sure that you really care for them, and not that you want to profit just from them.
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Andyz



Joined: 12 Dec 2006
Posts: 909
Location: Germany
PostPosted: Thu May 17, 2007 12:37 am    Post subject: Reply with quote
Here are some more points:

- make the reader curious for the next mail!

- an ecourse can be a good thing (I think so), because the reader wanted something specific from it, and so it is likely he wants to read every mail.

- give him valuable gifts from time to time (and tell him in the first mail!)
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uniquelyyours



Joined: 18 Nov 2003
Posts: 40
Location: New York
PostPosted: Sat Sep 01, 2007 1:47 am    Post subject: Reply with quote
Tell your readers a little in your headline, just enough so they will want to continue to read what you have to say.

I don't like long email either or graphics or emails daily those I unsubscribe right away. Once a week is good if the content is good I will continue to read.

good luck

Michelle
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Andyz



Joined: 12 Dec 2006
Posts: 909
Location: Germany
PostPosted: Sun Sep 02, 2007 1:58 am    Post subject: Best Email Open Rate Reply with quote
I've just read a great blog post about how to get your messages opened: http://pvreymond.com/stair/?p=73

I think, that's the most important thing without doubt.
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