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jwg1800
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03 Dec 2003
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20
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Posted: Thu Dec 18, 2003 11:56 pm
Post subject: template like this
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does anyone know where James Martell get's his website templates. Here's one of his sites.
http://www.1st-in-babies.com
Thanks,
John |
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kidino
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218
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Malaysia
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Posted: Fri Dec 19, 2003 1:33 am
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I don't know why you asked and I have never read their manual, but if you want a website that looks like that, why don't you just make one with tables or with no tables (CSS). It's pretty easy.
Do you need any help with that. Maybe I can make a template and post it here for all.
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Iszuddin Ismail aka Kidino
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Posted: Fri Dec 19, 2003 6:55 am
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| A template would be nice Kidino, but maybe you can help me do it myself. I have FP 2000. When trying to create multiple tables similar to James' site(I think he has one on the left and right) I can't. I can only create one table, no matter where I try to put it. Any advice? |
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kidino
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218
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Posted: Fri Dec 19, 2003 10:04 am
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actually ... it's not many tables. it's one table with three columns. then it that each columns you can have other tables. this is what you call nested table. you don't see the borders because they are set to zero
| Code: |
+-------------------------------------------+
| cells are merged using colspan |
+---------+-----------------------+---------+
| column | column #2 for main | column |
| #1 for | content | #3 for |
| menu | | ads |
| | | |
| | | |
| | | |
| | | |
+---------+-----------------------+---------+
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try copy and paste this into your FP in the HTML mode. then set the border to 0. later you cannot see the borders. of course the website that James has is more complicated than this. but this is just a simplified explaination.
| Code: |
<table width="100%" border="1">
<tr valign="top" align="center" bgcolor="#FFCC00">
<td colspan="3">This is the header</td>
</tr>
<tr>
<td width="20%" valign="top" bgcolor="#FFCC99">this is the first column</td>
<td width="60%" valign="top" bgcolor="#FFFFFF">this is where content goes</td>
<td width="20%" valign="top" bgcolor="#FFCC99">this is where ads go</td>
</tr>
</table>
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Iszuddin Ismail aka Kidino
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Debs
Joined:
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4296
Location:
NY
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Posted: Fri Dec 19, 2003 2:09 pm
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I strongly recommend you change the code to two tables. Place the header as one table, then the body as the rest.
The reason for this is loading time. With two tables your visitors will have something to look at (the header table) while they wait for the rest of the page to load.
In FP, create a table 100% width, two columns and two rows, that's your header:
First column, first row is for the logo graphic
2nd column first row is for a text link for that page
2nd row is for the text like he has at the top that runs the width of the page.
then create a second table 100% width with 3 columns, that's your body.
First column, navigation
2nd column, body content
3rd column, left content (Adsense in Jame's sites)
What you set for alignment (in Jame's sites it is the default of left and no html syntax is needed) in one table, do the same for the other to keep them aligned.
Set your background image (if you use one) in the <body> tag ... in FP you do this with FP "set page properties" or "set background" options.
Debs
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jwg1800
Joined:
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20
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Posted: Fri Dec 19, 2003 2:41 pm
Post subject: template
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| I wanted to know about his template because in his into to his book he says he uses a template that he bought and because I don't have frontpage. |
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Debs
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Posted: Fri Dec 19, 2003 2:56 pm
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You can find templates with that outline all over the net, it is the standard that has stood the test of time in design. Search google for "free html templates" or "cheap web templates" and variations to see what's there.
Keep in mind, even when using a template you still need to be able to make changes to the html and graphics to be able to make the template fit your site, including, but not limited to:
graphics = personalize to your domain and topic
navigation = to get to the pages on your site
content = to add the content and format it
Debs
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Jewel
Joined:
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267
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Posted: Fri Dec 19, 2003 3:26 pm
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I've never previously seen any of James Martell's sites (that I'm aware of), and I'm interested and curious that this style of site works well for a retail affiliate site promoting consumer products.
For myself, when I do a SE query for something I want to purchase--say baby car seats in this case--when I click on one of my results pages, I want to see pictures of a selection of car seats in the first fold of the first website page I land on. I don't want to read several paragraphs of text describing what a car seat is, and then scroll way down to text links with more text, and find no actual car seats or even photos of them. I think my initial response to clicking onto a site like this from my SE results would be to hit the back button and check other results to find the actual car seats.
I haven't done a site with affiliate retail products, so I'm very interested in understanding whether and why this text style of site works. I know that the keyword-filled text and lots of links make each of these pages rank highly in the SE's, so I'm sure the pages receive a lot of traffic.
But I would never have thought that people would want to read or scroll through all that text just to find links to other sites where they can find what they're looking for. Most folks are busy and in a hurry, and I would think they'd land on the page full of text, banner ads, and adsense, and think, "oops, no car seats here, just advertising", and rush back to the results to find car seats.
I'm not criticizing by any means. I'm just surprised, and I guess what I'm interested in finding out is whether this style of site is the best way of promoting retail affiliate consumer products? |
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Debs
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Posted: Fri Dec 19, 2003 3:39 pm
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There are two surfers when it comes to shopping on the net ... those seeking to buy and those seeking information so they can buy.
In most cases the affiliate content site model is geared toward those who want info so they can buy. Searches for this type of information will include words such as "best rated" "compare" "review" and the more generic search terms related to the item itself, such as "digital cameras" "infant car seat" Generic terms are used for info and model/brand is used more for purchasing.
Those that know what they want to purchase will search with other words in the search like "inexpensive" "cheap" "best" "best buy" "discount" plus words that indicate model, brand, store, etc. This would target sites where they can actually purchase.
Most ecommerce sites don't offer a lot of review type info, so if you see a car seat for $30 but it is so much cheaper than others you looked at you aren't sure it's a good deal. So you wonder now if it sucks in review ratings and you don't really want it. You have now become the info surfer looking for reviews to see what is best.
You go to review sites to research, find the best rated, and the content affiliate site offers a link to where you can buy this exact item you want. Are you going back to the SE to purchase? Or are you going to say, great, I found what I wanted, the features and safety I demand, this site is great, I am ready to buy, click ... you have your item from their affiliate link.
Most info surfers do the latter, they've done the research, they now want the product.
Debs
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Jewel
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Posted: Fri Dec 19, 2003 4:39 pm
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 I see now! Thank you, Debs. That makes a lot of sense and I can understand the strategy now. It goes back to pre-selling with free information, and then sending the newly educated, ready-to-buy customers to the actual merchants via your affiliate links. |
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jwg1800
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Posted: Fri Dec 19, 2003 5:38 pm
Post subject: thanks debs
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debs,
thanks for the info on finding a template. do you know if there is a specific name for that template?
I've seen many of your posts since I've been a member here at this forum. You give so much info. Thanks for providing so much help in this forum.
John |
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robertb
Joined:
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1837
Location:
Columbus, OH
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Posted: Fri Dec 19, 2003 5:51 pm
Post subject:
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| Jewel wrote: | | I see now! Thank you, Debs. That makes a lot of sense and I can understand the strategy now. It goes back to pre-selling with free information, and then sending the newly educated, ready-to-buy customers to the actual merchants via your affiliate links. |
You got it!
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Charlie
Joined:
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3305
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UK
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Posted: Fri Dec 19, 2003 8:56 pm
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| Debs wrote: | | There are two surfers when it comes to shopping on the net ... those seeking to buy and those seeking information so they can buy. |
I think there's a third kind, too, though maybe this is a subset of Debs' second group.
Those who buy almost anything a trusted referrer suggests, without even bothering to read the merchant's sales letter. They weren't even interested in the product (or any of its competitors) before the trusted source suggested it to them, but they are happy to try it now.
These sorts of prospects are the ultimate reward for those who make the effort to establish a strong "voice" over time, whether as an affiliate or a merchant. You don't build a reputation like this by "promoting anything for a fast buck", no matter how big your list (or your traffic) is.
Just a thought,
Charlie.
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robertb
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Posted: Fri Dec 19, 2003 9:27 pm
Post subject:
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| Charlie wrote: | | Debs wrote: | | There are two surfers when it comes to shopping on the net ... those seeking to buy and those seeking information so they can buy. |
I think there's a third kind, too, though maybe this is a subset of Debs' second group.
Those who buy almost anything a trusted referrer suggests, without even bothering to read the merchant's sales letter. They weren't even interested in the product (or any of its competitors) before the trusted source suggested it to them, but they are happy to try it now.
These sorts of prospects are the ultimate reward for those who make the effort to establish a strong "voice" over time, whether as an affiliate or a merchant. You don't build a reputation like this by "promoting anything for a fast buck", no matter how big your list (or your traffic) is.
Just a thought,
Charlie. |
Reminds me of Allan, seriously! 
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Debs
Joined:
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4296
Location:
NY
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Posted: Sat Dec 20, 2003 3:39 am
Post subject: Re: thanks debs
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| jwg1800 wrote: | debs,
thanks for the info on finding a template. do you know if there is a specific name for that template?
I've seen many of your posts since I've been a member here at this forum. You give so much info. Thanks for providing so much help in this forum.
John |
John, when you say template do you mean with images like Martells? His images are unique and you won't find that. Basically you have to check out styles that follow the same design, then modify to suit your site.
Here is the basic table design within the html tags (which qualifies it as a template):
<html>
<head>
<title>Untitled Document</title>
<meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1">
<meta name="description" content="description here">
<meta name="keywords" content="keyphrases here">
</head>
<body bgcolor="#FFFFFF" text="#000000" leftmargin="0" topmargin="0">
<table width="100%" border="0" cellspacing="1" cellpadding="2">
<tr>
<td width="80%">header graphic goes here</td>
<td>keyphrase page name here</td>
</tr>
<tr>
<td colspan="2">top leading sentence here</td>
</tr>
</table>
<table width="100%" border="0" cellspacing="1" cellpadding="2">
<tr>
<td width="160">menu goes here</td>
<td>content goes here</td>
<td width="160">left column here</td>
</tr>
<tr>
<td colspan="3">footer goes here</td>
</tr>
</table>
</body>
</html>
Just code in your images, and colors, font style and sizes to finish the template to fit your site. Then build your navigation and content.
Debs
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