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Ad_Lover
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Posted: Thu Oct 16, 2003 3:58 pm
Post subject: Major drop in revenue?
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is it just me?
My impressions are 2 times of last week
clicks are 2 times of last week
revenue is 1/4th of last week.
Ouch  |
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audri
Joined:
15 Jul 2003
Posts:
39
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Posted: Thu Oct 16, 2003 4:25 pm
Post subject: Re: Major drop in revenue?
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| Ad_Lover wrote: | is it just me?
My impressions are 2 times of last week
clicks are 2 times of last week
revenue is 1/4th of last week. Ouch |
There is an enormous amount of variation, day to day and even week to week.
Ours are just the opposite this week: A few more impressions, triple the clickthrus, and 5 times the revenue. I like my pattern better this week, but we've had yours as well. Look if there are any problems, but if not, don't take it too seriously.
Audri G. Lanford
Free Mini-Course helps you get the most out of Google AdSense: "Dollars and AdSense"
http://About-AdSense.com/adsense.html |
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Guest
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Posted: Thu Oct 16, 2003 4:58 pm
Post subject:
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Thanks for reply,
I feel a bit better now 
well, each website is showing same ad as it was before, only thing is now I have ads in better spots and I get much better CTR, but as I said revenue is way less than what it was, I hope google folks are happy with me making money and helping them make money 
Any way, I am looking forward to see every thing goes back to normal.
Thanks again |
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Debs
Joined:
16 Aug 2003
Posts:
4296
Location:
NY
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Posted: Thu Oct 16, 2003 7:37 pm
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Normal with Adsense needs to be viewed over months of activity, never on a day to day basis. The fluctations during short periods of time, hours, daily, and even weekly, can be so dramatic due to advertiser budgets, the type of visitors you attract (viewing from home, or at work), etc. that you could panic several times a week
Just set up a simple spreadsheet, or make it a habit to glance through your Adsense stats in total detail periodically, to see the trends that develop. Then you have a sounder basis upon which to know if you need to make changes. It isn't perfect because of the aggregate style of the Adsense Stats, but it's better than nothing.
Debs
_________________
Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!" |
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