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SgtAw
Joined:
02 Oct 2003
Posts:
64
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Posted: Fri Oct 10, 2003 3:51 am
Post subject: With "S" or without S"
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Hi All,
I have a keyword called "soup"
When I do a search on "soup" I see that there are say 10000 people who search on it.
When I do a search on "soups" I see that there are 10000 people who search for it.
Is this the same search?
More importantly, should I key my page to "soups" so that I pick up both "soup" and "soups"?
Thanks.
Ed |
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tctan
Joined:
22 Jul 2003
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20
Location:
Malaysia
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Debs
Joined:
16 Aug 2003
Posts:
4296
Location:
NY
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Posted: Fri Oct 10, 2003 5:35 am
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If you had more one way than the other, then it might be worth it to target the higher demand. With them being the same, you can target both.
Some engines consider the S added as a new word, other engines count it as the same word, but plural. It never hurts to include both versions in your keyword meta tag, and description, as well as sprinkled through your page.
Debs
_________________
Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!" |
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Charlie
Joined:
22 Aug 2003
Posts:
3305
Location:
UK
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Posted: Fri Oct 10, 2003 11:13 am
Post subject:
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| tctan wrote: | | If you search the keywords using Overture suggestion tool, then the no. of search will be the same since Overture don't different the plural and singular words. SO the search no. will be the mix of both. |
This is one of the weaknesses of Overture's tool, and SBI's Manager, which is based upon it.
Cross check with Wordtracker: they distinguish case and plurals to give results for unique search terms.
Hope this helps,
Charlie.
_________________
"Before I speak, I have something important to say."
- Groucho Marx |
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Sean Burns
Joined:
11 Oct 2003
Posts:
232
Location:
Sydney
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Posted: Sat Oct 11, 2003 3:54 am
Post subject:
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Hi all
The major search engines don't use stemming - with the exception of Yahoo. Even though their results come from Google, they have tweaked them about. The way it works with them is that they can find a word within another word if it "runs on" from the beginning. So, in WebmastersReference for example, they can find webmaster and webmasters but not reference.
If the singular and plural versions of a keyword are both searched for, you need to include them both on your page as Debs suggested.
The best thing to do is use both versions in the anchor text of links pointing to your page - whether they be internal of external links.
Cheers
Sean Burns |
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Charlie
Joined:
22 Aug 2003
Posts:
3305
Location:
UK
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Posted: Sat Oct 11, 2003 10:18 am
Post subject:
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| Sean Burns wrote: | | The way it works with them is that they can find a word within another word if it "runs on" from the beginning. So, in WebmastersReference for example, they can find webmaster and webmasters but not reference. |
Are you meaning specifically "on page", or does this apply to the domain name as well? How about anchor text for incoming links? What's your angle on the "hyphens or not" debate?
Cheers,
Charlie.
_________________
"Before I speak, I have something important to say."
- Groucho Marx |
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Sean Burns
Joined:
11 Oct 2003
Posts:
232
Location:
Sydney
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Posted: Sun Oct 12, 2003 7:02 am
Post subject:
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Hi Charlie
| Quote: | | Are you meaning specifically "on page", or does this apply to the domain name as well? How about anchor text for incoming links? |
It applies to the domain name. Not sure about Anchor Text but I would assume that it applies to that also.
| Quote: | What's your angle on the "hyphens or not" debate?
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For search engines, you must use a hyphen. The actual URL is not an important part of the algorithm but many sites will use your URL as the anchor text of links so it becomes important there. Also, if you have articles published on other sites, they will link to you using your URL from the bio box.
If you are going to also market a site offline, I'd recommend also getting a non-hyphenated name but make sure that it redirects to the hyphenated version.
Cheers
Sean Burns |
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Charlie
Joined:
22 Aug 2003
Posts:
3305
Location:
UK
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Posted: Sun Oct 12, 2003 10:55 am
Post subject:
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Hello Sean.
Thanks for confirming a few things. 
| Sean Burns wrote: | | The actual URL is not an important part of the algorithm but many sites will use your URL as the anchor text of links so it becomes important there. |
I think this an excellent point.
Cheers,
Charlie.
_________________
"Before I speak, I have something important to say."
- Groucho Marx |
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