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Bobby
Joined:
12 Jul 2003
Posts:
764
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Posted: Fri Sep 26, 2003 6:10 pm
Post subject: More PSA ads on Adsense?
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Not only am I seeing more PSA's on my sites that used to get good ads, I'm seeing PSA's on some large respected sites.
Anyone read anything new on this lately?
Bobby |
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Debs
Joined:
16 Aug 2003
Posts:
4296
Location:
NY
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Posted: Sat Oct 04, 2003 1:22 pm
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PSA's come for a couple reasons ...
1. Google has a hard time figuring out the content targeting of the page;
2. Fewer advertisers because of budget constraints (happens a lot at the end and beginning of each month);
3. #2 above PLUS fewer advertisers opting into the Adsense contextual marketing OR more advertisers opting out;
4. There may be terms on the page that kick in the Adsense sensor, such as blood, death, drugs, *** and variations thereof ... usually seen a lot on news sites;
5. No advertisers for what Google has decided is the content targeting of that page
Debs
_________________
Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!" |
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