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indcelebs
Joined:
14 Sep 2009
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2
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Posted: Mon Sep 14, 2009 12:29 pm
Post subject: Google Adsense Tips Tricks and Secrets
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I’ve been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I’ve also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.
Build an Empire?
When you’re deciding to become a website publisher you will fall into one of two broad categories:
Publish 100 websites that each earn $1 a day profit
Publish 1 website that earns $100 a day profit
The reality of it is, most people end up somewhere in between. Having 100 websites leaves you with maintenance, management and content issues. Having one website leaves you open to all sort of fluctuations (search engines algorithm’s, market trends, etc). You can adapt your plan on the way, but you’ll have an easier time if you start out going in the direction of where you want to end up.
General or Niche
You can build your website around general topics or niche ones. Generally speaking niche websites work better with adsense. First off the ad targeting is much better. Secondly as you have a narrow focus your writing naturally becomes more expert in nature. Hopefully this makes you more authority in your field.
If this is your first try at building an adsense website, make it about something you enjoy. It will make the process much easier and less painful to accomplish. You should however make sure that your topic has enough of an ad inventory and the payout is at a level you are comfortable with. You may love medieval folk dancing, but the pool of advertisers for that subject is very small (in fact it’s currently zero).
Once you’ve gotten the hang of how Adsense works on a website, you are going to want to dabble in some high paying keywords, you may even be tempted to buy a high paying keyword list. This does come with some dangers. First off the level of fraud is much higher on the big money terms. Secondly there is a distortion of the supply and demand relationship for these terms. Everyone wants ads on their website that make $35 or more a click, however the number of advertisers who are willing to pay that much is pretty limited. Additionally the competition for that traffic is going to be stiff. So, don’t try to run with the big dogs if you can’t keep up. If you have to ask if you’re a big dog, then chances are, you’re not. I have used a high dollar keywords report from cashkeywords.com and was pleased with my results (see cash keywords free offer recap).
New Sites, Files and Maintenance
When you’re building a new site don’t put adsense on it until it’s finished. In fact I’d go even farther and say don’t put adsense on it until you have built inbound links and started getting traffic. If you put up a website with “lorem ipsum” dummy or placeholder text, your adsense ads will almost certainly be off topic. This is often true for new files on existing websites, especially if the topic is new or different. It may take days or weeks for google’s media bot to come back to your page and get the ads properly targeted. TIP: If you start getting lots of traffic from a variety of IP’s you will speed this process up dramatically.
I like to build my sites using include files. I put the header, footer and navigation in common files. It makes it much easier to maintain and manage. I also like to put my adsense code in include files. If I want/need to change my adsense code, it’s only one file I have to work with. TIP: I also use programming to turn the adsense on or off. I can change one global variable to true or false and my adsense ads will appear or disappear.
Managing URL’s and channels
Adsense channels is one area where it’s really easy to go overboard with stats. You can set up URL channels to compare how one website is doing to another. You can also set up sub channels for each URL. If you wanted to you do something channels like this:
http://learn4earn.info |
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InternetMarketingIQ
Joined:
04 Aug 2009
Posts:
436
Location:
United States of America
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Posted: Mon Sep 14, 2009 8:45 pm
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Here is exactly what you have to do to make money with Adsense... and I've made a whole lot of it over the years. Focus on these 3 things and you'll have a chance. Everything else is fluff.
1. Do not place too many ads, and those you place make sure they are visible to your visitors. If they can not see them they can not click them.
2. Do not focus on keyword phrases... seldom will Google match an ad to an exact phrase... instead focus on writing quality content for niches that have advertisers willing to spend freely. Here is what I mean: Don't write an article like "Good Student Car Insurance"... just because you saw that the cost to the advertiser is as much as $25 per click. Focus on the "niche"... and that niche is Automobile Insurance. Create your site around the Niche and write naturally. Include Tips for Familys to save on auto insurance, write and article on the benefits of good grades... etc. Incorporate those phrases which flow as you write. Google will then display the correct advertisements and people will be able to read what you say and not just leave because it looks like it's Made for Adsense.
3. Understand your visitors INTENTIONS... and tweak your articles until they match the Intentions of your Visitors. For example if you have a site about Free Actress Wallpapers... what is the intention of you visitor? Is it to buy anything? No!
Lets use the Automotive Insurance Example. What is the intention of your Visitor? To learn about insurance or to find cheap insurance or? The way you find out is to analyze your keywords and traffic sources. See where people go on your site, then see how long they stay, where did they enter, where did they leave. Then fix those pages.
A person with the intention to take an action is the person you want on your site.
The bottom line is Google rewards quality content. As your site begins to climb in the rankings the payouts increase. On all my sites that rank well I make significantly more per click than those that do not.
Good luck
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AllanGardyne
Site Admin
Joined:
02 Jul 2003
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6326
Location:
by the beach, Australia
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Posted: Mon Sep 14, 2009 11:10 pm
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| InternetMarketingIQ wrote: | | The bottom line is Google rewards quality content. |
Yep. That's the key. If you think you're going to take shortcuts and build sites that earn $1 a day, you're more likely to fail totally. Aim high.
_________________
Allan Gardyne
AssociatePrograms.com - You're here. Explore it! |
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