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kingofindia
Joined:
25 Jan 2005
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Location:
New Delhi
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Posted: Tue Feb 15, 2005 4:03 pm
Post subject: variation in traffic as position in google changes
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Hi,
Can anyone share some experience on how number of visits to his site varied for a particular keyword with his position in google for that keyword. Is there some article or research work which anyone can point me to ? Also, I want to know from people who reachec top position for a competitive keyword, did the number of visitors match the number in overture or wordtracker or was it way off ?
Thanks
Rohit
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robertb
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Columbus, OH
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Debs
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NY
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Posted: Wed Feb 16, 2005 12:38 pm
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Your page visitors from an SE will never match Overture or Wordtracker or any other keyword tool for searches in a month; that's comparing apples to oranges to be honest. If they did match, it would be purely coincidence.
Even if Overture, Wordtracker or any other tool could actually give you the "real # of searches performed" on a particular SE (which they can't and don't claim to because that would be false advertising), you wouldn't get "all" those searchers to click on your #1 spot anyway ... the first spot gets the highest percentage if the title/description match what they are searching for in their mind and we all know what a searcher is thinking is more important than what they type in the SE to try to get that info ... which is why it is important to get into the mind of the searcher and answer the question they ask with their search terms ... this is probably the hardest part of getting targeted traffic IMO.
The other thing to consider is that your page will get traffic for many more terms than those you specifically target; you may be surprised by the terms your page is found for; trying to segregate a page to only receive traffic on one term so you can actually count the results for a #1 ranking on one term would be like guaranteeing you could get a #1 for every term in your niche, including the highly competitive ones.
Debs
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