Affiliate Marketing Forum

Tommy · Guest

I built my first site just recently and for about 2 weeks I had the number one spot for a keyword on overture that gets about 400,000 impressions all to myself. This word was bringing me in some very good sales daily, all of a sudden I have a competitor out bidding me and I cant even compete becuase this isnt an affiliate site this is a merchant site (not the merchant I'm promoting) and since he owns his own product he can offord to pay about 80 cents a visitor where I can only offord about 15 cents. This site was turning out to be great, but now I got competition and other websites outbidding me for less popular keywords also. What should I do!?!
Thanks
Tommy

speedguide · Posted: Fri Oct 10, 2003 3:28 am Post subject:

Tommy,

Hang in there... look for other keywords. If you're paying .15 and their paying .80 he's can't last too long... that's not even good business. Sometimes being #2 isn't bad. This is a competitive business. You've good to keep looking and hammering away.

Also check out some of the other PPC engines.

Gary
www.internet-speed-guide.com
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Debs · Joined: 16 Aug 2003 Posts: 4296 Location: NY

I agree with Speed. keep on trucking and stay on budget. Don't get into a bidding war with the merchant. Let them spend the bucks. All you want to bid is enough to get in the top 3 (if it fits your budget and ROI).

Niches can become competitive, but staying on top of the competition, and staying within your budget will go a long way toward keeping you competitive over the long term.

Hope this helps,
Debs
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Charlie · Joined: 22 Aug 2003 Posts: 3305 Location: UK

Hello Tommy.

Are you #2 now or outside the top 3?

I would expect that you might still get very good click throughs from #2 or #3, not just #1.

If you are still in the top 3, but losing the clicks to your competitor, maybe you need to refine the title and description to make your listing look more attractive.

Also, if this is a new niche and the competition does get too much, how about building a content site and profit from your "competitors" via AdSense? Is this feasible?

Hope this helps,
Charlie.
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Debs · Joined: 16 Aug 2003 Posts: 4296 Location: NY

Charlie made excellent points on tweaking your ad, as well as Adsense Smile

You might also want to look at your site and try to improve conversion there as well to be sure you get the best ROI from the visitors you do get.

Hope this helps,
Debs
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netwise · Joined: 09 Oct 2003 Posts: 28

Start adding more keywords and search phrases and research other possibly phrases as well. Don't try to outbid the other merchant as you're likely to get into a 'bidding war' and it could cost you money. Instead, research more keywords and consider expanding your campaign to other PPC search engines like Google Adwords and Findwhat.
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Tommy · Guest

Thanks for all the great advice everybody, I've done what you've all said I refined the listing to be more attractive found tons of other keywords, 2 of them had searches for 300,000 and 200,000 a month, I got second spot for both of them for 11 cents and I also spent a few hours improving the preselling. Now about adsense I'm not to sure about it becuase I checked it out and some of the people in my niche are promoting there affiliate link through adsense and plus when I'm averaging about 10 cents a click I doubt I'll even get 10 cents for each click to adsense in this field so I think I would lose money there seeing that I only do get all my traffic through overture. It's a very overlooked niche I've got almost 300 keywords all to myself with no comeptition, and ever since I've refined the listing and added new keywords and fixed the preselling sales have skyrocketed. I was grossing about $250 a day in gross sales at about $100 in clicks, that number seems likes its gonna grow to $450-$550 a day at $200 for clicks.
Thanks you guys very much, greatly appreciated
Tommy

tommy · Guest

shiner25 · Joined: 16 Oct 2003 Posts: 12

whats your website?

shiner25 · Joined: 16 Oct 2003 Posts: 12

Let us see what it is Tommy

tommy · Guest

shiner25 · Joined: 16 Oct 2003 Posts: 12

[Shiner,
Your approach is a little too aggressive for this message board. Contributors generally are very forthcoming with requests and advice - please be tolerant of individual preferences.

Meanwhile, feel free to give lots of positive advice in the areas where you have appropriate expertise. Ask, a litlle more politely, for any extra information that may guide your advice but please respect individual privacy requests.

Wally Morgan - Moderator]

hey tommy, of course you dont have to tell us if your afraid of that, damn man, it takes so friggin long to get a site made up , optimized and submitted it would be like next year before i could do one my current site takes ages

The only reason why i asked is as im new to the scene, i wanted not to see what it was but more how you laid out your site, the layout etc,

no worries, all the best with it man

shiner25 · Joined: 16 Oct 2003 Posts: 12

one question thoug, if you built it 2 weeks ago how did you manage to get it listed for traffic to get there in 2 weeks doesnt google take a month before you see it?

or do you mainly work with pay per click only right now

how long did it take you to design the site?

and does it use Commission junction?

tommy · Guest

I used a free web template and 95% of my traffic comes from PPC's. I got listed in google within a week of putting up my site, but then my pages disappered from google and then some came back and then away, not all my pages are listed yet and the site's about a month old, but currently I'm getting about 100-150 visitors a day from google and about 2000-3000 visitors from PPC's a day. The reason I got listed in google so quick was because I started getting people to link to my site as soon as I put it up.

I't might have took me like a week to design the site I did edit the template some, I didn't try to do it all at once thought I was promoting 3 products when the site when up since then I've added 2 more products to promote.

This site is old news to me though I'm already working on my second site which I could probably finish in a day, I recommend as soon as you come up with a simple design stick with it for all your sites, its what I'm going to do. I know I don't want to spend no more time fiddiling with html I spent to much time doing that with my first site If I were to come out with a new design for all my sites I would never get anything done.

Go to google and do a search for "html templates" or "simple templates" they look good and load fast and are easy to modify if you know the basics to html, I wouldn't use any graphic templates though, content is more important than design. Some of the most successful affiliate sites have simple designs just take a look at associateprograms.com could it get any simpler?
Tommy

Charlie · Joined: 22 Aug 2003 Posts: 3305 Location: UK

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