Posted: Wed Aug 27, 2003 1:40 am Post subject: Adsense & relevant ads
One of my sites with AdSense was built with FrontPage.
FrontPage has a "preview in browser" feature that one can use to see how the site will appear even before it is published.
I have noticed that on a few pages, when I "preview in browser", very relevant keywords show up in the AdSense ads on the page. But then when I publish, it changes to charity ads and stays that way.
Joined: 27 Sep 2003 Posts: 57 Location: Southern California
Posted: Thu Oct 09, 2003 5:45 pm Post subject: Re: Adsense & relevant ads
Hi everyone.
Bobby wrote:
One of my sites with AdSense was built with FrontPage.
FrontPage has a "preview in browser" feature that one can use to see how the site will appear even before it is published.
I have noticed that on a few pages, when I "preview in browser", very relevant keywords show up in the AdSense ads on the page. But then when I publish, it changes to charity ads and stays that way.
Any idea why this happens?
I was just approved for AdSense, I use FrontPage, and the same thing just happened to my pages.
I had not originally planned to use AdSense on my home page, but I experimented by placing the code on that page and uploading it without using the "preview in browser" function. That page returns relevant ads. So it seems that previewing the pages in the browser is definitely what caused the problem.
Does anyone know if there is a quick-fix for this or do I have to wait, who knows how long, for the g-bot to do its thing? Or should I contact the g-team and ask them to resend the g-bot?
I'm just doing a test on my site, your site, and other several sites that are running adsense.
Except the site run by Alan, most of our sites are served by public ad with a very large %
e.g.
40% page view of my site is Public ad (but when i reload those pages, some of them show relevant ad again, but will my visitors reload it?? I guess not)
Your insurance quote site (oh, too bad.. Only your homepage can show relevant ad, all other pages by Public Ad)
Another site: 60% served by public ad (I tried 10 pages)
Another site: around 42% by public ad
With this experiment, I believe it has a lot of technology problem by Google. Just eat our page impression.
Or it is a policy of Google? Must serve public ad on your site?
After you log into your Adsense account, click the "Contact" button in the upper right corner. Contact Google that way, it is so much qucker and it goes straight to the correct department.
They have been wonderful answering questions for me.
You will get an auto reply that tries to help you based on your submission ... if it does, great, if not, be patient and wait for that personalized response.
One thing I do recommend, clear your temp files under
*right click* Start, Explore towards the bottom, especially the Frontpage folder. That's your on computer cache for those previews you took and clearing that may help.
Periodically you should also clear your "Temporary Internet Files" folder as well for any cached pages you have there.
If your refresh managed to bring up relevant ads, then my guess it's your Frontpage cache causing the problem, not Google or your site. So try cleaning that before you contact Google.
Google states to allow 72 hours for relevant ads to show on your actual site. If it is longer than that, then by all means contact them.
There are also a few other things that will trigger PSA (those public service ads you don't get paid for when they are clicked) ...
1. trigger words such as blood, death, ***, drugs, and variations
2. insufficient advertisers who allow their ads to run on content sites within your topic
3. Google's inability to spider your page for some reason
Hope this helps,
Debs _________________ Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
Feel free to PM me anytime, you or anyone on the board.
Debs _________________ Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
Except the site run by Alan, most of our sites are served by public ad with a very large %
I'm having this problem also. I have a time managment page i reloaded 10 times then it came up with relevent time managment type adds. Same thing with a weight loss page I made that seems to be a little better.....relevent adds shown every other reload. Can I request those .org type adds not be shown?
Also another question
Is that 10 % + click thru rate that Ken talks about some people getting baseed on (vistors diveded by clicks) or is it (page impressions divided clicks). If it's visitors I'm doing ok if it's page impressions It doesn't look good for me. Also all my clicks seem to be low paying adds anyway need to make more pages with higher priced key words and also get the higher price pages to show the relevent adds as stated above.
It would be nice to have a list of the top 200- 300 most expensive keywords. If anyone knows where I can get a list like this please let me know.
"People are always blaming their circumstances for what they are. I don't believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and, if they can't find them, make them." -- George Bernard Shaw, "Mrs. Warren's Profession," 1893 _________________ ?Don't mistake movement for achievement. It's easy to get faked out by being busy. The question is: Busy doing what?? -- Jim Rohn
Don't mention anything close to specifics about your stats, payout rate, CTR, etc. having to do with Adsense ... absolutely forbidden by Adsense TOS and can get you removed from the program.
You can, however, use generic terms, such as low CTR when compared to my affiliate programs, or low paying ads ... just no specifics!
When I have a little more time later, I will try to post some more thoughts regarding the rest of your post.
In the meantime, you can use Overture Advertiser Tools and Adwords Keyword Refinement, to try to locate higher paying keyphrases. To my knowledge there is no list that specifically shows all the top keywords based upon advertiser bid. It would be difficult to maintain such a list, since bids can change on a constant basis depending on market conditions and advertiser budget constraints.
Debs _________________ Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
"Who said it could not be done? And tell me what great victories does he have to his credit which qualifies him to judge what can and can't be accomplished."
--Napoleon Hill _________________ ?Don't mistake movement for achievement. It's easy to get faked out by being busy. The question is: Busy doing what?? -- Jim Rohn
I've noticed the public service ads on a number of large sites with lots of content and that probably have full-time webmasters who can spend the time to tweak the site if necessary.
For example, I just saw another one on a Washington Post page.
I realize that available ads, monthly budgets of advertisers, etc. can affect the display of paid ads vs. public service ads. However, I've read enough that I now believe part of the problem is Google's technology. I'm sure they are working on that problem because it affects their income also.
I just wish they would go back to more of the generic charities and ad wording. Some of the current public service ads have titles that are distracting at the minimum.
Bobby, while I agree that there is always room for improvement in the contextual ad marketing of Adsense, the specific you mentioned, The Washington Post, is a news site. News sites are particularly difficult to deal with for several reasons.
1. They frequently and quite commonly trigger the Adsense censor with words in their articles ... i.e. blood, death, ***, and a large variety of other related terms.
2. Their content is updated too frequently to allow the Adsense bot to target their page very highly. Over time relevancy increases on ads, because on page content, stability, and consistent clicks that meet the same interests of a variety of visitors to that page.
If you would like to PM me the url of a couple pages that always show PSA's I would be happy to take a peek and see if there is anything I find that might help.
Debs _________________ Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
It would be nice to have a list of the top 200- 300 most expensive keywords. If anyone knows where I can get a list like this please let me know.
There is no list of the top 200 to 300 most expensive keywords on Google. However, you can get a list of the top 100 most expensive keywords on 7Search, another PPC SE. This list is very dynamic and changes frequently.
Not surprisingly, many of these keywords wouldn't work for Google AdWords because of their topic (gambling, etc.). This page often times out, so you may need to try it several times to access it.
We also have links to some other keyword research tools you might find helpful at:
Audri's site offers excellent resources specific to Adsense. It is one of the places I visit regularly, as well as being on their subscription list. Great content, and worth it.
A must have, IMHO, for any Adsense publisher, or someone considering applying to show Adsense ads on their site.
My 2 cents,
Debs _________________ Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
Audri's site offers excellent resources specific to Adsense. It is one of the places I visit regularly, as well as being on their subscription list. Great content, and worth it.
A must have, IMHO, for any Adsense publisher, or someone considering applying to show Adsense ads on their site.
Thanks Debs.
We're doing some really fascinating research right now on the importance of your domain name. It's still too early to know for sure, but next week we'll report our results. However, there is no question that your domain name is crucial for what AdWords get served.
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