12 Nov 2011
Posted: Sun Nov 13, 2011 12:13 am
Post subject: [sneaky, sneaky] Ebook "trick" = 30% more sales
Here's a little "trick" I use to give
myself an instant payraise from the
same amount of work..
It's called Content Recycling..
Basically, you turn 1 ebook into
multiple profit centers by converting
it into multiple formats..
Here's an example that works like crazy...
Take your ebook and create a video
version, say a powerpoint or step by
step how-to video, or even an MP3
audio version and offer it as an
upsell for an additional price..
You can offer this on a separate sales
page between the primary sales page
and the order form, or immediately
after the transaction (before the
product delivery page)..
Approximately 30% will take you up
on this giving you an instant payraise
with very little work on your part..
That's called working smart
The fact is....
Many people love having options and
choices and will be happy to have
more than 1 format to digest your
In this day of smart phones and ipods,
we're "on the go" and want to have
instant access to whatever we want
So while a PDF is great for desktop
reading or printing off, sometimes
an audio version satisfies our need
to listen while we're working out or
shopping, or driving, etc...
Give this "trick" a try right away
and thank me later for the extra
moolah in your pocket...
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