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English Essentials affiliate program and site review request

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Stew



Joined: 19 Feb 2004
Posts: 3

PostPosted: Tue Feb 24, 2004 1:48 am    Post subject: English Essentials affiliate program and site review request Reply with quote

Greetings everyone,

I would very much appreciate any feedback regarding my affiliate program and web site that I am a partner in.

Web site: http://www.english-essentials.com
Affiliate program: http://www.english-essentials.com/affiliateprogram.htm

Thank you very much in advance.

Best regards,
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Stewart Cox
http://www.english-essentials.com
"Rapid Learning, Instant Results"
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Debs



Joined: 16 Aug 2003
Posts: 4296
Location: NY

PostPosted: Tue Feb 24, 2004 2:19 am    Post subject: Reply with quote

Nice clean design. The only suggestion I have is to put some padding into the tables for the sign up, table on time frames, testimonials, Meet the Teachers, and Hot English Tip. The letters running into the margins looks sloppy.

Also, Meet the Teachers has the table border running below the footer.

I'm viewing via Netscape 7, with Win98SE, 1024x768 resolution.

Debs
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Stew



Joined: 19 Feb 2004
Posts: 3

PostPosted: Tue Feb 24, 2004 11:38 am    Post subject: English Essentials affiliate program and site review request Reply with quote

Thanks for the feedback Debs,
Much appreciated.

I totally agree with your comments. It's easy to overlook some basic details when you are constantly staring at your own web site.

I find it much easier to analyze other people's sites than your own at times.

Once again, thanks for the quick response.

Cheers,
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Stewart Cox
http://www.english-essentials.com
"Rapid Learning, Instant Results"
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S.S.San



Joined: 23 Feb 2004
Posts: 15

PostPosted: Tue Feb 24, 2004 7:00 pm    Post subject: Reply with quote

Hi Stew !

It's a nice website.And I want to join.
First I want to admit that I am very poor in English.I have found a spelling mistake at one web page.But I don't know whether it is really a spelling mistake.
Open the page FREE ENGLISH and go to the 4th point.Is it "support from native speaker" or "support form native speaker" Question

SS.San
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SS.San
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edburdo



Joined: 14 Jul 2003
Posts: 1761
Location: Bangor, Maine

PostPosted: Tue Feb 24, 2004 7:51 pm    Post subject: Reply with quote

Its a typo. Happens a lot in English culture, since both words (form and from) are so close in spelling. And if you are in the habit of using one word frequently, and then you have to use the other, your fingers try to get smart on you and spell it wrong. Smile
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Eric D. Burdo
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Stew



Joined: 19 Feb 2004
Posts: 3

PostPosted: Wed Feb 25, 2004 12:39 am    Post subject: Reply with quote

Thanks for pointing that out S.S. San,

Eric is correct. It is a typo. Those darn fingers!

As I pointed out previously, it is easier to spot typos and mistakes on other people's sites than your own. At least it is for me. It's always invaluble to have somebody else proof read your work.

Thanks guys,
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Stewart Cox
http://www.english-essentials.com
"Rapid Learning, Instant Results"
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Timothy Warnock



Joined: 08 Aug 2003
Posts: 205
Location: Assisi, Italy

PostPosted: Thu Feb 26, 2004 5:16 pm    Post subject: Reply with quote

Hi Stew,

Not a bad start!

You have a decent headline - you definitely list benefits towards your visitors, you ask for specific actions, not bad.

Now you can enter into the realm of testing and fine tuning to find ever higher response rates.

First of all, I would not separate my headline from the rest of the text with your navigation choices, in fact, testing has revealed to many that you can improve your results by 50% if you eliminate navigation options!

The lesson being that we need to give our visitors very few choices, and guide them to what we really want them to do even if we decide to keep our navigation options.

Though your headline is good, it could be improved IMHO by taking your benefit even further and more specific:

Your headline now...

Quote:
Learn To Speak English Fluently
With Total Confidence Starting Today!


Another possible headline:

Gain Total Confidence That Will Boost your Business Dealings and Personal Relationships to Ever Higher Levels of Success by Learning to Speak English Fuently Starting Today!

This will get the visitor dreaming with a much more specific goal in mind, inspiring emotions and locking in their attention.

Remember - they don't want to learn English, they want success, they want love, they want to be liked and appreciated, they want to be funny and laugh with others, not have others laughing at them, etc.

If you really want to sell, address these issues, not English learning, except by showing how your course will help them to achieve these things.

Make your headline bigger and the main thing that your visitor will see when they land on your page.

Then instead of 100 bullets that follow, I would build their interest with some well written text intermingled with your bullets used to highlight and punctuate each of your small text sections.

Try to build interest and desire.

Many of your bullets are good, but many are weak and should be eliminated or improved in my opinion.

For example:

Quote:
Speak with natives 24 hours a day.


This is weak - my response is, "so?"

Try,

Speak with natives 24 hours a day, jumping from subject to subject with ease, meeting new people, sharing new thoughts... your English capacities will have no limits!

Make everything on your page tight, and think to yourself... how can I make this sentence better or more interesting for my visitor?

I would use fewer points (bullets) but more focused and tied in towards specific arguments.

I could keep going, but I have my own pages to get back to... Wink

I hope this little bit helps,

Tim
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