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MediaTrust
Joined:
04 May 2009
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2
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Posted: Tue May 05, 2009 3:42 pm
Post subject: Optimizing Your Website
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Here are some tips from the MediaTrust blog:
What is Web Analytics?
Web Analytics is the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing Web usage.
Build Sites with Web Analytics in Mind
Don’t waste time and money retro-fitting your website. Make sure you design your site with the latest technologies that support analytics. For example, if your website is a Wordpress blog, upgrade to the current version so you can take advantage of widgets and plugins. There is a free widget for Google Analytics! Awesome! Personally, I try to avoid designing Flash sites because setting up analytics on them is too complicated. You can use flash elements in your site, but an entire Flash site is bad for web analytics.
Quality Traffic
Quality website visitors are more likely to be interested in your product or service and have a high chance of converting into an acquisition or sale. If you have a solid source for internet traffic, you will spend less time waiting for your analytics experiment to end. Quality traffic will convert more often and it will be easier to figure out what’s working and what’s not. Sites that have both quantity and quality traffic will collect data quickly and they get you to your next analytics milestone sooner.
How Much Traffic? A/B Split Test or Multi-Variate Experiment?
Not only do you need quality traffic, you also need a lot of it! Google says it needs at least 500 visitors per week for an A/B Split Test and at least 1000 visitors per week for a Multi-Variate Experiment. The reason for this is because, essentially, A/B Split Test is only two versions of the page. Multi-Variate Experiments make more versions from the combinations of the specific areas you defined. For example, if you mark off and test four areas, and each area has three variations… 4×3=12 pages. You will need more visitors for Multi-Variate Experiments to acquire enough data and really tell which combination is performing the best. If you take the Multivariate route, I recommend keeping the number of testing areas and variations low. The more areas, variations and combinations you have, the longer your experiment will take. As they say, “Time is money”, so keep your experiments quick.
Define Your Page or Site’s Goal
With landing page design, usually the goal is to get the user to convert. In affiliate marketing, conversion is when the user clicks and navigates themselves to the end of your process or basically does what you want them to do. For example, in a shopping cart site, you want the user to purchase the product. Once you define your site’s goal, you will probably realize that it’s too difficult for the user to use your site and reach the end of the process (the goal). Focus on the user’s experience. Try going through your site as if you are the user.
“Humans Track Information Like Animals Follow a Scent”
The users of your site are trying to get information or accomplish a goal. They are looking for a trail of links and buttons to click, so they can find what they want. Jim Novo calls this a scent trail. If the scent is strong, users will follow it until they arrive at your goal. If the trail is weak, they will either abandon your process (go back to the home page), or abandon the site (totally leave). Make the scent trail to your goals strong!
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Jenna Walsh
MediaTrust/Advaliant |
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ddemetrius456
Joined:
05 Nov 2009
Posts:
17
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Posted: Fri Nov 27, 2009 12:23 pm
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Here are some seo tips using those we can optimize our site. They are : * Find the Best Keywords
* Discover Your Competitors
* Optimize Your Title
* Optimizing Your Website Title
* Optimize Your META Tags
* Use Headings
* Nomenclatures
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www.furniturecamden.co.uk |
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kameron
Joined:
11 Nov 2009
Posts:
30
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Posted: Wed Dec 09, 2009 8:44 am
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I think 8 Steps To Optimizing Your Website
1. ANALYZE AND STUDY YOUR WEBSITE
2. DETERMINE YOUR COMPETITION
3. KEYWORD RESEARCH AND ANALYSIS
4. DEVELOP BASE TRAFFIC REPORTS
5. REVISING WEB CONTENT TO BETTER SUIT KEYWORDS
6. BUILD LINK POPULARITY WITH YOUR WEBSITE
7. CONTINUOUS RE-OPTIMIZATION
8. CONTINUOUS MONITORING AND REPORTING
I hope you find this tutorial helpful, and as always feel free to leave a comment or question.
Thanks,
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jimmyjhonson
Joined:
19 Apr 2011
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9
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Posted: Wed Apr 20, 2011 5:25 pm
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The battle to stay on top of the search engine result pages requires the website owner to continually improve the content of the page. One of the easiest way to get free traffic to your website, blog or other online content is search engine optimization.
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lindamartin88
Joined:
21 Apr 2011
Posts:
8
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Posted: Thu Apr 21, 2011 12:03 pm
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In addition to these, Press Releases are also an effective method for getting quality traffic and to get a high PR on search engines.
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Media Database |
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sinbarbossa
Joined:
05 May 2011
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Posted: Thu May 05, 2011 11:20 am
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What they do for you is make it simple, simple and cost effective to get in to the top rankings in the search results either in a do it yourself program, they do it for you program or even a turnkey program that you never must do anything but go to the bank and make deposits.
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davidmoris
Joined:
07 Jul 2011
Posts:
10
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Posted: Tue Jul 12, 2011 5:03 pm
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SEO web design for high rankings in the search engine process. If you have your business, optimizing your web pages is necessary. While many search engines no longer use meta tags to assist in the ranking of a page, some people still do, it is included.
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