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list building
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Affiliate Marketing Forum Index » Getting Started - For New Affiliates
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joeblock
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Post Posted: Wed Feb 18, 2004 8:00 pm
      Post subject: list building

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Hi Iam really looking for help in building my first list.
I know there are different softwares to buy,
service providers,
lead share etc...

What is the best way to start?

Thanks,
joe. Question
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houdini



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Post Posted: Thu Feb 19, 2004 11:51 am
      Post subject: Some Questions

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What affiliate products are you promoting?Do you have your own domain name and webhosting?Are you familiar with autoresponders?What is your spending budget?Knowing the answers to these questions will help in knowing where and how to start!
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Charlie



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Post Posted: Thu Feb 19, 2004 12:04 pm
      Post subject: Re: list building

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Joe,

I'd take a look at Paul Myers' "Amazing List Machine"...

[I hate the title, but love the book.]

Tapping into other peoples existing traffic streams is a dominant theme.

http://www.talkbiz.com

Cheers,
Charlie.
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OleTom



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Post Posted: Thu Feb 19, 2004 4:54 pm
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Hi joeblock Very Happy
Quote:
Hi Iam really looking for help in building my first list.
I know there are different softwares to buy,
service providers,
lead share etc...


Here is a way to get a large list FAST . Start a Safelist and offer free signups when they signup you get their list email address "Which might get read Question " But you will also get their contact email address Razz that's the one you want Exclamation

You can start a list cheaply "use a search engine "I don't want to plug any links but if you can't find any contact me from my site
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Pete
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Post Posted: Thu Feb 19, 2004 11:47 pm
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Quote:
Here is a way to get a large list FAST . Start a Safelist and offer free signups when they signup you get their list email address "Which might get read Question " But you will also get their contact email address Razz that's the one you want Exclamation


Are you allowed to do that? Is that not spamming as you are sending your advert to an email address which the recipient has not indicated they wish to receive it on? Tell me if I'm wrong, I don't really know. I'm just thinking of setting up some newsletter list, and am a bit cautious of going about it the wrong way.

Pete
http://www.betting-on-the-net.com
Online casino gambling and sports betting guide
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Debs



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Post Posted: Thu Feb 19, 2004 11:54 pm
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The first step is to find software, script, etc. that you can use to manage the list you want to create.

I used to use a free script from bnbbird.com, not sure if they still have it, or how secure it is. You do need to watch out for security with whatever script you use.

Avoid using formmail as it is easily hacked. There are also options for remote hosting of your list. I would recommend searching the forum, I believe there were some posts and recommendations offered on scripts/software that users here had experience with.

Otherwise, I would check out reviews on various solutions to get the features you want, at the cost you can afford.

Secondly, once you decide on the management of your potential list, get it up and running, integrated on your site, including optin, optout, privacy issues, and of course, the little box and submit button so your current and future visitors can sign up right from your site.

Once you have this done, and have tested all of the ... opt in, opt out, newsletter/email portion, etc., then you are ready to actually go into building the list.

Charlie made an excellent recommendation with the Amazing List Machine, and I know there are coreg listing services you can also check into.

Don't get the cart before the horse, though ... get the software/scripting, testing and a live newsletter set up before you go trying to build the list itself Smile

Debs
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AllanGardyne
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Post Posted: Fri Feb 20, 2004 12:39 am
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One important thing to consider is the content - what you're going to say when you write to the people you place on your list.

One approach is to bombard your subscribers with ads. They tend to get tired of that and unsubscribe, so you have to expend a lot of time, effort and money on finding new subscribers.

Another approach is to give them useful information and do only a little selling. That way, they're more likely to stay subscribed, and with any luck you can sell to them over and over again.

I use Dundee.net for my AssociatePrograms.com newsletter. It provides a very good, professional service. It's a web-based system, so you don't have to worry about a script running for hours on your computer while your newsletter goes out.

You also don't have to worry about any limits your ISP places on the number of newsletters you're allowed to send per hour.

If you're thinking of buying a script to use, check first with your ISP to make sure your ISP won't assume you're spamming.

For LifetimeCommissions.com, we were using a free service - Topica - to distribute the newsletter. Our subscriber list vanished, and Topica didn't reply to emails. Beware of free services. The support can be lousy.

We recently switched to Aweber for that newsletter. It's better known for its good autoresponder service, but it also provides a reliable newsletter distribution service used and recommended by many well known Internet marketers. It's also cheaper than Dundee.net.

Another good thing about Aweber is that, unlike Dundee, it has an affiliate program, so if you use it for your newsletter and find it's good - as you will - you can then honestly recommend it to other people and earn commissions for doing so. A nice win-win situation.

Allan Gardyne

The newsletter distribution service we use and recommend...
http://www.AssociatePrograms.com/aweber
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Charlie



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Post Posted: Fri Feb 20, 2004 11:51 am
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Pete wrote:
Quote:
Here is a way to get a large list FAST . Start a Safelist and offer free signups when they signup you get their list email address "Which might get read Question " But you will also get their contact email address Razz that's the one you want Exclamation


Are you allowed to do that? Is that not spamming as you are sending your advert to an email address which the recipient has not indicated they wish to receive it on?

Pete, I think it all depends on your definition of an opt in list.

Some people use an existing relationship as justification for sending people anything; others ask for specific permission to email certain types of information.

However, even if this didn't result in mass complaints, another question is responsiveness...

Generally, the big lists are much less responsive since they are built largely by co-opted registrations or bought subscribers. This might be quite legitimate, but the fact remains that in most cases people who subscribe because they want to hear more from the publisher based on what they know about him tend to make more cooperative spenders.

Then there's the question of relevance. If Allan started sending out messages about property buying to his AP subscribers, do you think they would be as responsive, even if he did know what he was talking about?

Hope this helps,
Charlie.
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onlineleben



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Post Posted: Fri Feb 20, 2004 12:11 pm
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All things Debs has stated plus a few more:

Don't go with co-registration as you probably want to have highly targeted users in your list.
Also be aware that sometimes the quality of email adresses that you buy / get from co-reg may be bad. Some people just enter a bogus email to get a free ebook.
Build your own list step by step. It takes time and is a lot of fun, when you see the list growing and growing. Even more rewarding is sending out the first newsletter and tracking the open rate and any click troughs.

Lots of success and have fun!
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onlineleben



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Post Posted: Fri Feb 20, 2004 12:15 pm
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Forgot to mention that the script Debs mentioned is thill available here:
http://www.bignosebird.com/carchive/nomodomo.shtml

You don't have to use the full functionality in the beginning. I use the subscription part only and sendout the newsletter via a script my hosting company provides. It works, is simple to install and doesn't eat up lots of system resources.
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OleTom



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Post Posted: Fri Feb 20, 2004 1:58 pm
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Pete wrote:
Quote:
Here is a way to get a large list FAST . Start a Safelist and offer free signups when they signup you get their list email address "Which might get read Question " But you will also get their contact email address Razz that's the one you want Exclamation


Are you allowed to do that? Is that not spamming as you are sending your advert to an email address which the recipient has not indicated they wish to receive it on? Tell me if I'm wrong, I don't really know. I'm just thinking of setting up some newsletter list, and am a bit cautious of going about it the wrong way.

Pete
http://www.betting-on-the-net.com
Online casino gambling and sports betting guide


They agree to get email from you when they sign up . I've never seen a casino gambling list but Why Not gamblers can exchange mail too.

Any way that's my 2 cents Very Happy
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edburdo



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Post Posted: Fri Feb 20, 2004 3:19 pm
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Since people are offering recommendations, I use EGGS. http://www.emailgogettersystem.com

Its free, and it runs on your web server. So make sure that you have permissions to install it (and run it). It is not complete. It lacks a few features that would be nice. They are working on v4 right now. Hopefully that will add in some more of those features that I want. Smile

Also, as Allan stated, content is king (where have we heard that before Smile ). If you don't have content, people will unsubscribe.

My newsletter for Programmer's Corner has about 35 subscribers now. We aren't pushing the subscription or anything. That is just word of mouth in the one month it has been out (well, 6 weeks now). Every time we send out a newsletter, the subscription rate jumps a little as people forward it to their friends and they come sign up.

There are currently no ads at all. Eventually we plan to add a "sponsored by" portion. Most of which will be preselling affiliate stuff. But that will be about 3 months down the road.
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joeblock
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Post Posted: Fri Feb 20, 2004 7:38 pm
      Post subject: list building reply

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Hi,
Thanks for all the comments they where helpful.

I have the "software" to enable me to send my e-zine & have sent a total of three issues, however what im still not sure is how best to advertise my newsletter to my target buyers, there is a pop up from my homepage & links to the ezine on all my other urls. I at the moment have just 9 subscribers-they are reading my letter & clicking through to my chosen links.
I try to give a lot of info for free resources for my chosen concept, but just linking to a few chosen affiliate sites.

What I would like to know is how I can find my target niche through direct emailing without spamming.

I dont like the "opt in" list that one can join-to me there just another form of sending "spam" to other advertisers.

So where can I find these elusive buyers?.

Best Regards,
Joe. Laughing
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onlineleben



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Location:
Germany and the World

Post Posted: Fri Feb 20, 2004 9:37 pm
      Post subject: Re: list building reply

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joeblock wrote:

What I would like to know is how I can find my target niche through direct emailing without spamming.
....
So where can I find these elusive buyers?


Joe,
emailing without prior relations is spam.
You may send email to past customers, but attracting new email addresses its kind of going in circles.
- Build content that attracts people interested in your niche
- Work on getting targeted traffic, either via links from related sites, which is a lot of work but last for ages, once relations are established or use PPC
- sell the newsletter to them
- sell to your niche via your newsletter
- make the newsletter so interesting and informative, that people forward it to others
- These also come to your site and so on and so on.

Sounds all good in theory, needs a lot of time and patience, and works.

Regarding the popup you should check if there are other effective means ofgetting people to subscribe. Currently I am testing different locations on the navigation menu for the subscription box.
Next step will be one of these pop-in boxes.
Try it out with a big enough sample of pageviews and you will find the best place for your subscription box.
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Debs



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Post Posted: Fri Feb 20, 2004 10:30 pm
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Put your link to your newsletter, or a sign up box, on every page of the site it relates to ... making it prominent really helps to increase the signups.

Debs
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Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!"
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