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Publisher-For-You
Joined:
04 Jun 2007
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252
Location:
Gainesville Florida USA
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Posted: Fri Aug 15, 2008 3:47 pm
Post subject: Allan's Newsletter
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Today's brainstorm: A section of the forum dedicated to discussing issues/products covered in Allan's Newsletter?
Today's issue contained two interesting topics, that seem to complement each other.
The lead article was about the importance of conversion rates. Jay makes the point that changing our site may be a more efficient way to earn additional income than getting more traffic. Powerful article, worth reading.
http://www.associateprograms.com/articles/689/1/Double-your-site-income
At the bottom of the newsletter is the usual thoughtful quote, which seems to be saying, changing ourselves may be the most efficient thing of all.
| Quote: | "Your outer circumstances are the mirror of your inner world.
Change your inner world, and you change your outer world." |
The newsletter as a whole explores a change of focus from the exterior to the interior.
Traffic => website => self
The theory seems to be, the closer we get to the center of the operation, the more opportunity for leverage there is.
As example, upgrading my attitude and personal energy has far more potential impact on my business than getting another 100 visitors a day to my site, because my attitude and energy touch every aspect of my business.
Does this theory seem logical and sensible to you?
If the theory makes sense, and if we are serious about our businesses then, a question...
Why does the webmaster world not study our inner circumstances with the same relentless passion that we dedicate to subjects like SEO?
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AllanGardyne
Site Admin
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6302
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by the beach, Australia
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Posted: Sat Aug 16, 2008 3:00 am
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Jeepers, Phil. You're asking us to think?
We just want a list of 5 things to do to get rich. 
It took me far too long to appreciate just how important mindset is. You HAVE to believe in yourself. If you have an image of yourself as someone who battles in life, you're likely to do things which make only small improvements to your situation. If you truly believe in yourself, you'll take bigger, more confident steps.
Also, the importance of strategic thinking... You need to be able to step back from your business and look it critically.
An "Ah-ha" moment for me was imagining that I'd just bought my business from someone else, and paid a big sum for it.
Try that. What's good about the business you've just bought? What needs fixing? What needs dumping because it's too time-consuming? What needs delegating because it's not something you like doing? What's worth saving? What about the over-all direction or the industry it's in? Is it a fast-growing industry?
Was buying the business a mistake? Should you sell it and try something that involves more strategic thinking?
Use the experience you've gained to rethink what you're doing.
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Allan Gardyne
AssociatePrograms.com - You're here. Explore it! |
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Publisher-For-You
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252
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Gainesville Florida USA
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Posted: Sat Aug 16, 2008 10:55 am
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| AllanGardyne wrote: | | Jeepers, Phil. You're asking us to think? |
Well, if we were to get very far in to this conversation, at some point I'd probably be asking us not to think.
| Quote: | | We just want a list of 5 things to do to get rich. |
Right, yes. You, me, and 137 million other folks too. And once we all have this list, we rush to do these 5 things.
And shortly thereafter those 5 things stop working. A short summary of Net biz history!
One theory is that those who escape this fate will have dug deeper than, "gimme the list."
The Net is like a TV with 5 billion channels. It seems necessary to stand out from the crowd to get noticed. But, don't get so far from the group consensus that you lose connection with the group.
My posts on this topic, a good example of wandering off and leaving your audience behind perhaps. Your posts on this topic, much more in tune with webmaster readers.
| Quote: | | It took me far too long to appreciate just how important mindset is. If you truly believe in yourself, you'll take bigger, more confident steps. |
To confuse things further, it works the other way too. If one believes in oneself *too much* one can take confident steps, in the wrong direction, from an exaggerated sense of what any one of us can accomplish.
Which brings us to...
| Quote: | | Also, the importance of strategic thinking... You need to be able to step back from your business and look at it critically. |
Excellent point. You seem to have a gift for this kind of objectivity.
Personally, I probably get far too attached to my creations.
Another mindset issue. Creativity is what makes working online fun for me, something more than just working at an online cash register. But, artist's beware, the market is not obligated to share your passions.
Perhaps the market is maturing to the point where few of us have all the many different talents needed to thrive. Partnerships like the one you and Jay are building are perhaps the next wave.
| Quote: | | An "Ah-ha" moment for me was imagining that I'd just bought my business from someone else, and paid a big sum for it. |
Wow, that's an excellent insight.
This probably merits it's own thread.
Attention readers: Would you buy your own online business if you had to get a loan from a bank and pay cash for it?
Thanks for the dialog Allan, much appreciated.
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Larry Chamberlain
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Posted: Sun Aug 17, 2008 3:15 pm
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It's Phil the Philosophical again 
| Quote: | Quote:
"Your outer circumstances are the mirror of your inner world.
Change your inner world, and you change your outer world."
The newsletter as a whole explores a change of focus from the exterior to the interior. |
Could be a lot in that quote. I'll take the opportunity to bore you with an old story . . .
A vicar was trying to come up with a theme for his sermon and at the same time look after his five year old son while his wife was off doing what ever vicar's wives do.
Naturally the little lad wanted attention and the vicar was at a loss on how to keep him amused while he struggled with the sermon. In frustration he ripped out a map of the world from a magazine, cut the map in small pieces and gave it to his son telling him to put it together like a jigsaw puzzle.
That should keep the lad quite for a long time he thought.
Within minuets his son had put the world together perfectly!
How on earth did you do that? The vicar asked of his son.
“It was easy dad” replied the lad. “On the other side of the picture of the world was a picture of a man. All I had to do was get the man right, and the world was right.”
The vicar had the theme for his sermon.
Nice trick if you can do it, getting yourself right that is
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Publisher-For-You
Joined:
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252
Location:
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Posted: Sun Aug 17, 2008 3:58 pm
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It's Lord Larry, with a parable. Well done LL, right on the money.
| Larry Chamberlain wrote: | All I had to do was get the man right, and the world was right.
Nice trick if you can do it, getting yourself right that is |
Nice trick indeed.
Perhaps one of the reasons webmasters walk away from this topic is a sense that there's not that much one can really do about one's personality anyway, so why waste a lot of time on it.
Surely a fair observation. Maybe true, maybe not, but a reasonable theory.
Another reason might be that editing one's personality doesn't seem to be the sort of thing that lends itself to quick mechanical fixes, a focus of webmaster culture.
I've spent a lot of time online with both webmasters, and what we might shorthand label "meditators".
It's fascinating to see how both groups are very practical, and highly impractical, each in their own way.
Warning, for the sake of brevity, sweeping generalizations ahead.
Webmasters, entrepreneurs of all kinds, tend to be very focused and highly pragmatic about means.
But, as a group, there is very little to no interest in the ends these means are aiming at.
Business people tend to be very serious about getting there, but not too interested in what "there" really is.
Practical, yet impractical, at the same time.
The online communities I am lumping together under the label "meditators" are sort of the opposite.
As a group, they have great clarity that "there", the ends, is always an internal mental experience. Always.
They are very practical in the sense that they are attempting to address mental experience directly.
If the end goal of every means is some kind of mental experience, they reason, let's become experts on mental experience, and study it with determination and seriousness, like webmasters study SEO.
Go straight to the bottom line, and work there, great leverage.
But, again as a group, the "meditator" community contains some the dreamiest, unfocused, wacky kinda folks, who can indeed be highly impractical about day to day affairs. Not the kind of folks likely to create successful online businesses, for sure.
Ok, that about covers it. I think I've probably offended just about everybody by now.
I met one lady, who had obviously received real education in online business (direct response copy etc) who is selling a service that provides phone support to beginning meditators.
A foot in both worlds....
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