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Is it about time?

Affiliate Marketing Forum Index » James Martell's Methods
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Jim Guinn



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Post Posted: Tue Aug 12, 2008 8:36 pm
      Post subject: Is it about time?

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James Martell fans build clusters of affiliate sites fast. They're often criticized, but they produce results. Share your tips. Ask questions.


I will start with I have no experience with the James Martell way.....but, I do look into this forum from time to time. It seems the negatives have begun to outweigh the positives....so, why is this forum still on AP?

Any enlightenment, if possible, is appreciated.

Jim
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Publisher-For-You



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Post Posted: Tue Aug 12, 2008 9:01 pm
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Trivia Data: This forum here on AP ranks number one on Google for "james martell forum"

I don't know a lot about Martell either. Tried to explore him once, just couldn't get comfortable with his style.

Had an online acquaintance I met here who was heavy in to the Martell method. Haven't seem him around much lately either. Hope he's doing ok.

The interesting bit for me is watching the business models and experts come and go in the online biz arena. The parade can be dizzying sometimes.

I have great sympathy for students who report how confused they are by the whole thing.
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Jim Guinn



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Post Posted: Tue Aug 12, 2008 9:46 pm
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Publisher-For-You wrote:
Trivia Data: This forum here on AP ranks number one on Google for "james martell forum"


That does not impress me. How many "james martell forum"s are there?

Jim
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Publisher-For-You



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Post Posted: Tue Aug 12, 2008 9:54 pm
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Jim Guinn wrote:
How many "james martell forum"s are there?


If this room is the leading Martel room, probably not too many.
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AllanGardyne
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Post Posted: Tue Aug 12, 2008 10:26 pm
      Post subject: Re: Is it about time?

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Jim Guinn wrote:
It seems the negatives have begun to outweigh the positives....so, why is this forum still on AP?

Good question!

Who thinks we should dump the James Martell section on this forum?

Who wants it to stay?
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flexprimo



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Post Posted: Tue Aug 12, 2008 10:31 pm
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AllanGardyne wrote:

Who thinks we should dump the James Martell section on this forum?


I do.

I've been wondering this same thing myself for a while now, but just never bothered to post it. Although, I suppose it is a place for people to vent like the last thread that started out with Martell as a spammer Very Happy

Seeing as how Martell doesn't have a place of his own for people to sound off, maybe it should stay?
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Post Posted: Tue Aug 12, 2008 11:12 pm
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I vote to keep the room, perhaps just long enough for Allan and other veterans to share their reflections on Martel's story?

Why did Martel hit the big time?

What were the strong and weak points of his approach? Does any of it still work?

Why has interest in Martel apparently faded? Where are his followers now?

Mostly I'm interested in Martel as a symbol of the ever changing landscape of this business environment. Seen a LOT of business models come and go since 95, only a dozen years.

I'm interested in the psychology involved in being, and remaining, successful in such an environment.

In a way, Martel is a symbol of the net biz arena, and the net biz arena is a symbol of the modern world, where the pace of change is continually accelerating.

How each of us relates personally to this pace of change might merit some reflection.
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pete



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Post Posted: Tue Aug 12, 2008 11:35 pm
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Who is James Martel?
.
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AllanGardyne
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Post Posted: Tue Aug 12, 2008 11:55 pm
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OK, I'll have a go...

I'm probably missing some important details, but the way I see it James Martell's methods worked years ago and still work today. When you boil it all down, he's basically talking about owning a bunch of niche websites. This still works today.

We shouldn't over-estimate the importance of a fairly small number of public complaints.

Publisher-For-You wrote:
Why did Martel hit the big time?

He found a method which worked and duplicated it. Then he wrote a book about it.

Quote:
What were the strong and weak points of his approach?

Strength: He concentrated on very simple sites which are easy to build quickly.

Weaknesses: In the early days, I think he might have failed to recognize how important high quality content is. If you publish low quality content, it's too easy for competitors to copy you. If you publish high quality content, people are more likely to link to you. He later corrected this.

He switched to promoting web-based site building software with monthly fees at a time when our world seemed to be switching to WordPress and XSitePro.

Quote:
Does any of it still work?

The basic premise, that you can make money by building small niche sites, still works very well.

Quote:
Why has interest in Martel apparently faded?

One problem was that he revealed the URLs of a large number of his sites, opening them up to intense competition - probably not just from copycats but perhaps also from people who love the challenge of trying to cut down a tall poppy.

He also made a big mistake - did something which Google didn't like and some of his site rankings plummeted. I forget the details and I'm not sure if the whole story was ever told, anyway. There was public debate about it and lots of theories.

Heck, I've done things which Google didn't like and recovered from it. The problem is when you're selling a book, people are quick to publicly attack you.

Quote:
Where are his followers now?

All over. Doing all sorts of different things. WordPress, SBI, XSitePro, Squidoo, etc. Perhaps by now many are selling their own products.

Quote:
I'm interested in the psychology involved in being, and remaining, successful in such an environment.

If you're trying to be a leader in a fast changing world you have to keep changing, keep offering something new, because something new and untried always SEEMS to look more appealing than something old that still works.

People don't want to be told, "Build a niche site." That's boring. But it still works.

What have I overlooked? Smile
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Publisher-For-You



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Post Posted: Wed Aug 13, 2008 11:15 am
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Thanks for your insights Allan.

AllanGardyne wrote:
We shouldn't over-estimate the importance of a fairly small number of public complaints.


Agreed. Anecdotal evidence is just that.

On the other hand, it's worth noting that while interest in Martel seems to be down and complaints seem to be up, interest in you is ongoing and I can't recall a single complaint thread. You're still here, Martel is not apparently, something is happening.

Quote:
He switched to promoting web-based site building software with monthly fees at a time when our world seemed to be switching to WordPress and XSitePro.


Ouch. Good example. He road the market successfully for a few years, then failed to adapt to change, and now he's gone, at least as a leader. Or so it seems.

Quote:
One problem was that he revealed the URLs of a large number of his sites,


Yes, this does appear to be a well known no-no, if you're well known. Which is really a shame, as it seriously limits the teacher's ability to teach.

Imagine how much more powerful Jay's article series would be if it contained a real site as example. But who is crazy enough to volunteer for that?

Quote:
He also made a big mistake - did something which Google didn't like and some of his site rankings plummeted.


Right, same here, I recall the buzz, but not the details. My sense always was that what he did that Google didn't like was teach too many people an SEO attitude that put them at war with Google. By discrediting him, perhaps they hoped to cut the head off of this machine.

Quote:
If you're trying to be a leader in a fast changing world you have to keep changing, keep offering something new, because something new and untried always SEEMS to look more appealing than something old that still works.


Very insightful! Yes, you pretty much just described the engine that drives most of the consumer culture.

I've recently liberated myself from the computer rat race, and am typing this on a $79 ten year old used Mac. Which as it turns out, works just as well as the $2000 new machine which recently died. Good news for me, bad news for Apple if too many others catch on.

Quote:
People don't want to be told, "Build a niche site." That's boring. But it still works.


I had to sleep on this one to understand my reaction.

Yes, niche sites work.

They work in the sense that plumbing, nursing, truck driving, teaching, auto mechanics and dentistry all work.

They all work for a certain kind of person who is generally well suited to that career.

The difference is, web publishing is often presented as something anybody can do, while most other careers are not.

Quote:
What have I overlooked? Smile


Geesh, like I would tell you that. Smile
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wilkarnet



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Post Posted: Tue Aug 26, 2008 10:22 pm
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Hi Everybody:
I just joined this forum and I want to let everyone know how much I appreciate your honest comments. I tried internet marketing about four years ago and felt like I was out there by myself. It's good to have people who have tried different programs and techniques and have both failed and had some successes.

I admit that I succumbed to Mr. Martell's colorful copywriting, but for me, I'm a bit of a newbie, so lots of his information was new and good information for me just starting out. I bought the handbook and tried the "free trial" bootcamp but decided it was a bit steep for not knowing whether this was going to work or not. Here lately, I've been getting the feeling that the information was feeling dated, even to me as a newbie, so I decided to come back to this forum to see what everyone had to say.

Personally, I'm glad you're still talking about J.M.'s methods because I got caught up as recently as June, 2008. But, like any ole penny pincher, I got suspicious when I kept getting these ads for expensive classes when I was still trying to get the first investment to pay off.

All I want to say is thank you for continuing to post to this topic, and thanks for being here.

Wilkarnet

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AllanGardyne
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Post Posted: Tue Aug 26, 2008 11:29 pm
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Hi Wilkarnet, Welcome!

Just curious... Did you try following James' advice and build a website?
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wilkarnet



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Post Posted: Wed Aug 27, 2008 5:24 am
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Hi Allan;

No I didn't. I was more focused on J.M.'s marketing techniques.
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Post Posted: Mon Nov 10, 2008 1:44 am
      Post subject: Let's be fair to James Martell

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Ok I've reviewed a lot of your comments but it really is unfair to make assumptions particularly negative ones when one doesn't have the knowledge related to Martell's affiliate method.

As a long standing Martell advocate and successful affiliate marketer I have to say that his method still works today because he emphasizes the fundamentals of search engine optimization that abide by Google webmaster guidelines. Although his method is sound, he has emphasized quality content as key to getting good rankings. Also he has been for the past year teaching how to develop affiliate sites which in themselves are community based sites using Drupal content management system.

I for one have top rankings in google for a 120 page site that earns anywhere from $600 to $1,000 depending on season and I haven't added any content to the site in over 6 months yet my rankings are page 1 on Google for very competitive keywords.

You can visit one of Martell's newer site and witness for yourself that it exudes quality...kitcarconnections.com

cheers,

Dan
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