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Are Affiliate Sites benefiting from PPC campaign?

 Affiliate Marketing Forum Index -> Paid Advertising
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suresh-bhattarai



Joined: 26 Feb 2007
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PostPosted: Sun Mar 04, 2007 6:00 pm    Post subject: Are Affiliate Sites benefiting from PPC campaign? Reply with quote
Hello Friends,

I think it is not beneficial for affiliate sites to implement Pay per click campaign because there is high chance of shifting of customers to another site and this may decrease the sites overall revenue and sales in comparison to generating revenue from a customer's click which is normally around $0.1 to $0.5.

Regards,
Suresh Raj Bhattarai
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PostPosted: Sun Mar 04, 2007 9:11 pm    Post subject: Reply with quote
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PostPosted: Sun Mar 04, 2007 9:27 pm    Post subject: Re: Are Affiliate Sites benefiting from PPC campaign? Reply with quote
suresh-bhattarai wrote:
I think it is not beneficial for affiliate sites to implement Pay per click campaign because there is high chance of shifting of customers to another site...

I don't understand. Could you explain that more fully, please?

For example, let's say I own an affiliate site about blue widgets. Why wouldn't I want to buy PPC advertising to attract potential customers to my site?

Or do you mean I shouldn't have PPC ads, such as AdSense, on MY site?
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