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Nodnarb
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06 Nov 2003
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Posted: Thu Nov 06, 2003 1:11 pm
Post subject: Affiliate for 3 Letter .com with heavy Chinese traffic?
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What in the world can I do with a 3 letter dot-com with over 2000 hits from China? I'm not going to use the domain as originally planned. I am not Chinese. I have no clue what to do since most American companies don't ship to China. (Their goods ship here, so I guess there's no sense in selling it and shipping back to them.) 
Surely there is some undeveloped profit in this domain name. But, dumping the traffic off to Amazon doesn't work for China. (I couldn't find an Amazon.cn) Right now, I'm dumping the traffic into a porno program figuring some of the traffic might have a credit card. I'm only 2 days into that test, but I don't want to screw up the traffic if it doesn't convert.
I've been doing this since 1997, and I've never run into a "problem" or opportunity like this. |
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Debs
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Posted: Thu Nov 06, 2003 6:48 pm
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It would be interesting to know the topic of the domain name, if there is one. Might help to generate ideas for you.
Any clue what was on the domain before you got it? They may be following prior listings and looking for something specific. If you could provide that something specific, or close to it, you might have an easy winner.
Check your traffic logs for referrer urls to see where your visitors are coming from, what terms they used to find you, etc.
Debs
_________________
Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!" |
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Posted: Thu Nov 06, 2003 7:16 pm
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I have no idea what it was. The "archive" doesn't show the domain. Most of the hits are type-ins (over 70 uniques per day and over 3000 requests this month - guess the porno link freaks them out!) Must be a word in China. There is one site that produced one referrer in the logs, htmlsky dot com, and I can't reach that site (pops an IE Download Chinese box.)
What I'm really asking is that if I knew of some Chinese affiliate programs, either shipping to China, or offering something to this audience, I'd keep trying until I figured out what these folks were looking for.
Your advice is sound, except that most American companies don't ship to China. So even if I had a clue, finding a company to accommodate these customers would still be a challenge. With 2000+ uniques per month, pretty much anything will sell with that traffic. (Even a 1% conversion is 20 sales of something!) As a 3-letter Dot-Com domain name, it isn't a word, acronym or a theme. But it must be something in a Chinese translation. |
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Debs
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Posted: Thu Nov 06, 2003 10:51 pm
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Online downloads are available most everywhere, subject to merchant account restrictions. So an ebook, or software, download would be ideal.
I don't know much about trade with China (actually I don't know anything about trade with China!), so I don't know what you can and cannot sell to them electronic and/or computer wise. Some countries are on a U.S. Forbidden Access list when it comes to computers, software, and related items.
Best of luck in trying to find the answer 
Debs
_________________
Learn how to turn keyphrases into quality, well-targeted articles your visitors and SE's will love with Gary Antosh's new ebook "Web Content Made Easy!" |
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Charlie
Joined:
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Posted: Fri Nov 07, 2003 4:23 pm
Post subject: Re: Affiliate for 3 Letter .com with heavy Chinese traffic?
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| Nodnarb wrote: | | What in the world can I do with a 3 letter dot-com with over 2000 hits from China? |
First of all I'd take steps to find out what those 3 letters happen to mean to the Chinese. Try contacting your local university. No doubt they will have a department covering "Asian studies" if not Chinese language students specifically.
Failing that, how about your local Chinese restaurant or supermarket?
Without knowing the significance of this letter combination, you can't really begin to guess what to do with the traffic.
Hope this helps,
Charlie.
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- Groucho Marx |
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Nodnarb
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Posted: Fri Nov 07, 2003 5:03 pm
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Sorry - my second message yesterday was signed as "Guest." I don't know how that happened - I thought I logged in!
The Chinese Restaurant is a good idea. Might do a search for chinese translation and see if I can find something online too. |
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Charlie
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Posted: Fri Nov 07, 2003 5:16 pm
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| Nodnarb wrote: | | Might do a search for chinese translation and see if I can find something online too. |
Worth a try, but it could be some sort of association or cultural interpretation (rather than a literal translation) that only a Chinese national could explain.
Good luck either way.
All the best,
Charlie.
_________________
"Before I speak, I have something important to say."
- Groucho Marx |
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Nodnarb
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Posted: Fri Nov 07, 2003 6:16 pm
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Found a site with an online Chinese-English and back, translation program. Needless to say, the 3 letters don't translate. So, I emailed the site owner through his "support" form.
In studying the demographics of China, it seems that only a small percentage of their population has internet access, compared to the United States. So, perhaps these are the more affluent adults, and college students. So, I'm thinking there's probably a good chance that they know some english. So, ebooks or webhosting might be a possibility, if they have a credit card. I don't know if Mastercard and Visa market in China?
It's funny... Often, a new site has trouble finding a traffic niche. This is the opposite of that problem, which makes it even more interesting. |
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Charlie
Joined:
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Posted: Fri Nov 07, 2003 7:27 pm
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| Nodnarb wrote: | | In studying the demographics of China, it seems that only a small percentage of their population has internet access, compared to the United States. So, perhaps these are the more affluent adults, and college students. |
I think that's a very reasonable assumption to make.
| Nodnarb wrote: | | So, I'm thinking there's probably a good chance that they know some english. |
Yes, but...
| Nodnarb wrote: | | So, ebooks or webhosting might be a possibility, if they have a credit card. I don't know if Mastercard and Visa market in China? |
Whether or not they have suitable credit cards, consider how poor the CRs would be if you started selling a random digital product to untargeted American traffic. If you add in the cross cultural element here (irrespective of language, credit card and exchange rate problems), I think you're asking for a miracle unless you find out what people are actually expecting the site to be about.
How about tracking down a Chinese student (doing engineering or science) at a university in an English-speaking country. They will have up to date knowledge of Chinese social internet use, and reasonable or good English. They should be in a position to help answer your questions.
| Nodnarb wrote: | | It's funny... Often, a new site has trouble finding a traffic niche. This is the opposite of that problem, which makes it even more interesting. |
Monetarising existing traffic sources (especially where others fail to do so) is always a challenge, from my experience. The rewards can be good though.
Hope this helps,
Charlie.
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Webb
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Shanghai
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Posted: Sat Nov 08, 2003 10:35 am
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| Nodnarb wrote: |
The Chinese Restaurant is a good idea. Might do a search for chinese translation and see if I can find something online too. |
I may help you solve the puzzle while I am not running a Chinese Restaurant 
Well, I have to say I am a little curious about this 3 letter dot-com domain now.
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To know the light, you have to see the dark. |
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Nodnarb
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Posted: Sun Nov 09, 2003 4:21 pm
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| Charlie wrote: | | Whether or not they have suitable credit cards, consider how poor the CRs would be if you started selling a random digital product to untargeted American traffic. If you add in the cross cultural element here (irrespective of language, credit card and exchange rate problems), I think you're asking for a miracle unless you find out what people are actually expecting the site to be about. |
I know what you're saying, and the folks here are definitely paying attention to Alan's experience. However, two things related to this domain and this particular opportunity.
Since the domain is so heavy with Chinese traffic, I will not operate my intended site on this domain so as not to waste so much bandwidth on untargeted traffic. I originally thought the site may generate some type-in or typo traffic related to a niche in the entertainment industry. My other sites target American niches. However, I do have a small investment to recover. That is my interest in an appropriate affiliate program.
Secondly, I am in the US, with no real understanding of Chinese culture or commerce. I am limited to an affiliate program offered by an "English" language company, paid in US Dollar$. So targeting a niche isn't going to happen. I have to find the "best available."
While your advice is very good general advice, it cannot be applied by me, in this case due to language and currency differences. So, my sole objective is to have the domain name (I won't call it a site) do something to monetize the traffic, by finding the best available program. Anything Chinese/Asian will do, and I mean anything! I won't be tweaking, building content and pre-selling in this case, because I can't relate the languages and dialects of Chinese speaking people.
I stay busy with niche sites, targeted to Americans, in industries I understand. (I'm not a newbie.) The most tweaking I will do is change from one program to another if there isn't some result, and I find another Chinese targeted opportunity.
At this point, a forum user has assisted me via PM in determining the nature of the domain in China, and even suggested a program to use. (THANKS!) Hopefully, I'll find some more Chinese targeted programs so that I can test more than one.
The other thing I learned from this is that these "new" AP Forums are greatly improved from the old version! Much more activity, and even more good folks participating! So, thanks to everyone here! |
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Charlie
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Posted: Mon Nov 10, 2003 10:51 am
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I think I understand your reasons, but when you say...
| Nodnarb wrote: | | Anything Chinese/Asian will do, and I mean anything! |
...I can't help but wonder what advice I'd give a non-English speaking non-American if they said they had some traffic from America (but didn't know why) and wanted "anything American/Western, and I mean anything" to promote on the site.
Chinese traffic might be a niche to you, but I very much doubt it is to someone from China.
Just a thought,
Charlie.
_________________
"Before I speak, I have something important to say."
- Groucho Marx |
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