Where does the affiliate money come from?

Now I had a topic or theme for my web site I had to find an affiliate program that would provide me with all the different product links.

I was looking for an online store (with an affiliate program) that I would feel comfortable buying from. When I looked there were quite a few online stores that had over-priced products.

In the end I decided to go with TigerDirect.com. They have a massive range of products and you can earn up to 4% commission if you make over $10,000 a month in sales.

This wasn't the highest commission I'd seen but if you take into account the competitive prices and wide range of products choosing this affiliate merchant made sense.

Why not have a look at TigerDirect and see for yourself what a wide selection of cheap computer products thay have?

I can't stress enough the importance of partnering with a good merchant.

Site Build It! search engine optimization works

My site ranks very well with Google. Take a look at my rankings for the following popular and competitive keywords. I took these screenshots on the 3rd of April 2003.

For the keyword "cheap computers" - ranking number 1...

SBI keywords

For the keyword "cheap computer parts" - ranking number 3 and 4...

SBI keywords

For the keyword "cheap computer systems" - ranking number 1 and 2...

SBI keywords

For the keyword "cheap computer cases" - ranking number 1 and 2...

SBI keywords

There are many other keywords that I have number one rankings for but instead of showing them all to you I'll just show you my traffic stats.

The table below shows my traffic statistics for the last 12 months. The domain was registered on the 24th March 2002 so this is pretty much a record of my traffic stats since the site began.



Daily Average

Monthly Totals








May 2002







Jun 2002







Jul 2002







Aug 2002







Sep 2002







Oct 2002







Nov 2002







Dec 2002







Jan 2003







Feb 2003







Mar 2003







As you can see, there has been a fairly steady increase in traffic since the site's inception. I've added more pages as time goes by optimizing them to be found for new search phrases.

NEXT: Site Build It! tracking puts you in charge

April 5, 2003

Related Links

Comments (11)

Said this on February 24, 2007 At 03:09 am
I can't even find the name of your DJ tips site much less its URL. Would like to see the site for myself thanks. Oh btw great article.

[Thanks. Rupert did mention the domain name in the article. It's dj-tips-and-tricks.com . Allan.]
Said this on February 27, 2007 At 01:08 pm
Rupert mentioned getting a Domain but nothing was mentioned about Hosting, or am i missing something? Also when building new sites is a different Domain needed or do you have Sub Domains? Sorry if these are silly questions, but i am a newbie just reading up.
Regards Graham

[Web hosting is included in each Site Build It! package. When using the SBI system, a new domain name and a new subscription to SBI is needed for each new website. Allan.]
Steve Blackmore
Said this on March 2, 2007 At 09:42 am
Great article. I have started an SBI site, great to know that it works! Not yet built enough pages to submit to directories but nearly there. By reading the article I now have an insight into what can be done. Having read loads of ebooks and trawled the net I really can recommend SBI highly. Thanks.
Said this on June 17, 2008 At 04:11 am
Not able to see most of the images in this case study..."image not found".

[Thanks very much for the alert! You should be able to see the graphics now. Allan.]
Said this on August 21, 2008 At 07:26 pm
Hi - great article. I really learned a lot. I went to your computer-cheap site to learn more about SBI and to see how it can be applied. I have a few questions:

The topics on the left nav are quite long. Will SBI let you put them into categories so the list is shorter?

Can you sell space and/or can companies put their banner ads on your site when you use SBI?

Did SBI supply the Privacy Policy or did you write it?

The page view was much narrower than my monitor. Can I change it so it's not so narrow? Or, does SBI limit that ability?

If I want to leave SBI, can I take my site with me? If not, what can I do?

Thank you much!

[Hi Jamie, You can choose different ways to use SBI. One is to choose from a large number of templates. They're designed to keep everything as simple as possible. Ken Evoy refers to this as the "training wheels" system. The other choice is to use FrontPage or Dreamweaver or something similar to create your SBI site, putting you totally in control of how your site looks, iincluding the nav bar and width of the content. For your first site, I recommend you try the training wheels. Keep everything simple and concentrate on creating great content. Yes, you can sell ads. You can put banner ads on your SBI site. Many SBI owners join affiliate programs and incorporate affiliate links and banner ads on their sites, as well as AdSense ads. You own the website and you own the domain name so you can take them to another web host. I haven't tried moving an SBI site. I think it would be easier if you've created the pages in FrontPage or Dreamweaver. If you have any doubts, I recommend you ask an SBI Advisor:
James Ising
Said this on September 2, 2008 At 01:25 am
Thank-you for a very useful and encouraging review. I say useful as it is very practicle and builds confidence that anyone can reproduce your results. I say encouraging as it does not boast BIG promises that you really know inside are rubbish. Instead the goals look achievable and realistic.

So thanks! I have been considering whether to invest in this system and I now think my mind is made up.
Said this on April 10, 2009 At 06:38 pm
Hello Allan
I first followed posts of yours back in the early 2000's and am now back after a break. I've been considerng a range of online money making ideas.

It is really refreshing to see realistic, hype-free results and the step by step approach.

Might also pay to mention that reciprocal linking is not really the way SEO works these days any longer even though it appears to be a feature of SBI.

Thank you for these articles!

[I believe that reciprocal linking is still very valuable as long as it's just part of your marketing plan. EXCESSIVE concentration on reciprocal linking, like anything else that creates an unnatural pattern for the search engines to see, would not be a good idea. Don't forget that Ken Evoy of SiteSell is in a unique position on the Internet, able to see and analyze the stats of 100,000 or so Site Build It sites. Based on his research, he still recommends reciprocal linking as part of a marketing plan. I doubt if you can find more reliable research on the subject. Allan.]
Said this on February 16, 2010 At 11:58 am
Hey Allan
I am thinking about using SBI to start making some money online. Do they have good customer service support. I have seen that lack of support has always been very detrimental to my efforts. Can I expect adequate support from SBI ? Thanks
Said this on June 12, 2010 At 01:32 am
Whoops! I just noticed no one replied to this question. Sorry about that. Yes. SBI provides solid support. As well, there's a busy, popular private forum where you can ask questions and receive assistance from SBI coaches and from other SBI users.
Said this on April 7, 2012 At 07:54 pm

Hello Allan, I´m from Brazil and I see your site and i´m very impressionated about the power of SBI sites, but this results about 1000 dollars refers about 2 sites (DJ EQUIPAMENTE and CHEAP GUIDE)?

How many hours do you invest in this or theses site(s) for week?

Thanks for your attention.


Said this on April 8, 2012 At 06:24 pm

Hi Marcello, I don't spend any time on the Cheap Computers Guide and DJ Tips and Tricks sites. About 10 years ago, I hired a student, Rupert, gave him the SBI Action Guide, and he chose the website topics. He worked part-time doing the initial research and building the two sites. From memory, I think he worked on each site part-time for about three months. Since then, other part-time assistants have maintained the sites, gradually doing less and less, usually only a few hours a week.

For the past three years, the total MONTHLY time spent on the two sites has usually been only a few hours. Some months, nothing at all has been done because the assistant has been busy on other projects. Unfortunately, not enough time has been spend on the sites and revenue has been declining because of that. Affiliates often become bored with a particular site. It helps a lot if you choose a topic in which you are keenly interested. 

We've published two SBI case studies/experiments. (At the bottom of each case study you can find a link to the other SBI case study.) We've published separate statistics for each one, on the last page of each article.

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