From the other side of the affiliate fence

Associate Programs Newsletter #334

If you're successful as an affiliate, does this mean you'll be successful as an affiliate merchant?

I'm finding out.

With the launch of our SpeedPPC today, suddenly I'm on the other side of the fence.

The first 12 hours have been a wild ride.

  
CONTENTS:

1. Seeing things from the other side of the affiliate fence
2. Not my first product, or even my second
3. Where's the affiliate program?
4. Thought for today: You have to think...
  

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1. Seeing things from the other side of the affiliate fence
===========================================================

After 10 years as an affiliate, it feels strange to be launching our own product, and waiting with bated breath to see what affiliates and industry commentators say about it.

Well, Jay, who invented SpeedPPC may have been waiting anxiously, but I'm on vacation in Port Douglas in Queensland's far north and was still in bed when the launch began at 7am (Australian time) today.

By the time I got out of bed, SpeedPPC had already notched up its first $50,000 in sales.

While I ate breakfast, there were 33 more sales.

Remember how addictive checking your affiliate stats was when you first started doing affiliate marketing? I must say that checking sales stats as an affiliate merchant is MUCH more exciting. I could get to like being a merchant.

Our very pleasing first 12 hours were helped by enthusiastic comments from PPC experts such as Michael Sampson, one of the underground characters Jay met at one of Yanik Silver's Underground seminars. Michael told Jay...


  "Just wanted to let you know that SpeedPPC is like a dream come true... We were just about to hire 2 full-time data entry operators on-staff just to write PPC ads since it was getting so cumbersome as we were expanding our campaigns.

  "Well after checking out speed PPC I can create a campaign that would have taken these 2 employees weeks to create, in a few hours... And that's just creating the ads, doesn't even take into consideration the fact that I can get a unique landing page targeted for each keyword! This feature alone is worth its weight in gold!

  "Thanks a lot Jay... You surely saved my company *LOTS* of money & time."


Here's a testimonial from Sean Wu of Tagandping.com


  "Hi Allan & Jay,

  "THANK YOU for saving my company an estimated
  90 hours per month setting up pay per click
  campaigns on Adwords and adCenter.

  "We used to spend an insane amount of time
  each day setting up tightly grouped campaigns
  and ad groups by hand & using inefficient
  'keyword sorter' tools.

  "With SpeedPPC however, we are now saving on
  average 3 hours per day setting up campaigns!

  "Not only that, but SpeedPPC has allowed us to
  expand our keyword lists (and create matching
  landing pages/PPC campaigns) in record time...
  targeting more long-tail keywords than we ever
  thought possible (thanks to your Expansion
  Keywords!).

  "SpeedPPC is a must-have tool for anyone
  remotely doing anything with PPC."


However, of all the pleasing comments I've seen, my favorite is Heather Paulson's review of SpeedPPC on her blog.

Her review is really important because of Heather's standing in the industry. She has more than 11 years experience initiating and managing marketing strategies for Fortune 500 companies. She has management experience of budgets over $20 million annually.

It's also important because Heather is not trying to sell you anything. There's no affiliate link in her review.

In a calm, matter of fact way, she describes some of the things you can do with SpeedPPC and shows you screenshots.

However, at one stage she breaks her calm and writes, "YEAH, FREAKING YEAH!" Later, in reply to a comment on her blog, she writes: "...you'll love this!"

Just a reminder, SpeedPPC is not suitable for everyone. It's best suited for people who are doing PPC marketing. (One of our beta testers spends $1,000 a day on PPC.)

Two new PPC products are being launched about the same time as SpeedPPC. If you're considering buying one of them, carefully compare the features. You'll find SpeedPPC does really astounding stuff no other product does.

Here's how Michael Campbell summed up what SpeedPPC does...

 - Create PPC campaigns 72,000% faster than employees
 - Reduce PPC costs by using small, focused ad groups
 - Increase conversion rates with dynamic landing pages
 - Match landing page headlines to the original keyword
 - Achieve low bids with good AdWords Quality Scores
 - Leverage long tail traffic by bidding on many keywords
 - Track each and every ad group with surgical precision
 - Tap into merchant data feeds for maximum profits

Watch the 3-minute video which shows Jay doing a whole month's PPC drudgery in 12 minutes...

SpeedPPC.com


==========================================
2. Not my first product, or even my second
==========================================

A few affiliates reviewing SpeedPPC have called it my "first product".

That made me chuckle.

Actually, my first product was a recipe ebook I wrote called "50 Fabulous Gluten-Free Recipes". I sold the first copy online in May, 1996, before I'd ever heard the word "ebook". I called it an "electronic book" and had to keep explaining to potential customers what that was.

My second product was an ebook I wrote called "Internet Success Stories", launched in 1997. The book soon needed drastic updating but by then I'd decided it was much easier just to promote other people's products instead of creating my own.

Now, after 10 years of being an affiliate, I've come full circle.

My sincere thanks for everyone who participated in our successful launch and in the long days leading up to the launch. Jay and I are really grateful for all the help you've given us. You know who you are.


=================================
3. Where's the affiliate program?
=================================

In case you're wondering, of course SpeedPPC has an affiliate program. For the first seven days, starting today, the affiliate program is open only to beta testers and customers. After that, we'll open it up to everyone.

If you have any questions about SpeedPPC, PLEASE don't ask me. I'm on vacation.

Email Jay...

Jay AT SpeedPPC DOT com

[UPDATE: Here's the SpeedPPC affiliate program. It pays generous commissions.]


==========================================
4. Thought for today: You have to think...
==========================================

"You have to think anyway, so why not think big?" - Donald Trump.

 

Quick reminder: Watch Jay's 3-minute video. Even if you're not doing PPC, you'll find it simply astounding.

SpeedPPC


All the best

Allan Gardyne

July 26, 2007

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